MINISO is a brand registered by Guangdong Saiman Investment Co., Ltd. in China Trademark Network. Ye Guofu, the founder of the brand, is a pioneer in the field of "boutique consumption of fashion and leisure life" in the world.

In 20 17, the sales of famous products reached 1 200 million, more than 2,600 stores have been opened around the world, strategic cooperation agreements have been signed with more than 70 countries and regions, and the plan of "100 countries1100 million stores" has been put forward in 2020.

From 2065438 to September 2008, Ming Xiaopin and JD.COM arrived home to start strategic cooperation. 2065438+On September 30, 2008, Mingxiaoyou signed a strategic investment agreement with Tencent and Gaoyao Capital, and obtained an investment of 654.38 billion yuan.

In 20 13, it was introduced by China Guangzhou Consortium, and MINISO famous and excellent products began to officially settle in China, exploring the vibrant Guangdong consumer market for the first time.

In 20/0/3, kloc was introduced by China-Guangzhou consortium. The joint-stock company's famous products industry and Guangdong Baoyang Trading Co., Ltd. jointly established the China operation headquarters of famous products, and began to fully settle in the China fashion and leisure department store market.

2065438+In September 2003, China 1, a famous product of MINSO, opened in Guangzhou, China, and blossomed everywhere in Guangzhou, Shenzhen, Shanghai, Beijing, Shenyang and other cities in a short time, successfully opening the door for MINSO products to enter the China market. MINISO has officially opened 200 large-scale brand stores in China, which leads other brands to enter China.

In 20 14, 300 stores were opened nationwide, and the consumer market of China excellent life products was comprehensively laid out. In 20 14, 300 stores were opened nationwide, and the consumer market of China excellent life products was comprehensively laid out.

Most of MINISO's products are "10 yuan One", including creative home, daily necessities, daily necessities, health and beauty cosmetics, fashion accessories, office supplies, cultural and sports gifts, digital accessories, packaging and seasonal products, with more than 65,438+00,000 products covering all aspects of life.