I. Introduction to the College
Founded in 2004, MBA College of Zhejiang Gongshang University is responsible for MBA, MPM and EDP projects. Up to now, more than 6,000 students have been trained, including more than 3,000 students with academic qualifications. With the mission of "enriching local management wisdom in the era of globalization and cultivating business elites with both social responsibility and leadership", the College is committed to providing education and services for high-level and applied talents for the society, highlighting the school-running characteristics of "learning from Zhejiang businessmen and helping them".
Second, the MBA program introduction
The MBA program of Zhejiang Gongshang University advocates the organic combination of scientific spirit, humanistic spirit and MBA education, based on Zhejiang Province, the most economically developed eastern coastal province in China, facing the Yangtze River Delta, with the project goal of "taking root in regional innovation and entrepreneurship practice, cultivating professional managers and entrepreneurs who pay equal attention to social responsibility and pioneering spirit, and have good strategic thinking and execution ability", and "relying on century-old prestigious business schools, taking root in business-oriented regional culture, the project is in the process of training. Through the construction of Zhejiang merchants' characteristic talent system of "cultural inheritance, wisdom guidance, action learning and international development", we will focus on cultivating financial, IT services, innovation and entrepreneurship of small and medium-sized enterprises and modern commercial marketing talents in the era of globalization and information technology.
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