For newcomers who want to be self-media, it must be full of passion and interest, but do you really know how to learn to be self-media? What better content should I do? I'll analyze it for you right away.

The first step is to learn account positioning.

I tell you, you must learn how to locate your account from the media. What is the purpose of your account? Do you want to realize or drain it, or do you want to make the original account income? These are all things you need to think about. You need to know this before you officially start operating your account. Doing a good job in account positioning is also conducive to your long-term vertical content output, and it is easier to realize account realization later. Most people can write high-quality content in a short time, but it is a bit difficult to write high-quality content for a long time.

The second step is to determine the content direction.

Determining the direction of the content is related to your field. It is not easy to continuously, stably and efficiently output valuable vertical content to readers, so you must first think about the direction in which you can continuously output content. For example, if you are a photography enthusiast, you can continuously output content about photography. Some people say that your mind is empty when you write content every day. In fact, when there is no inspiration, it is easy to write from the media.

The third step is to refer to other authors.

On the self-media platform, there are many co-creators. As a novice, you should first look at their contents and learn from their experience. The so-called know yourself and know yourself. We don't need to go again because of the detours that others have taken. You can refer to their posting methods, typesetting, topic selection, and what type of content is the most popular.

Fourth, determine the three dimensions of the topic.

These dimensions actually include the content output range of major articles. The first is dry goods, the second is information, and the third is emotion. You can find that almost all your content is written around these aspects. The content of dry goods is simple, what you see is what you get, which makes people understand at a glance; The logic should be clear, and the information content should hit the hot spot directly, not mediocre. Emotional class subverts public cognition, which is to let users have emotional voices.