There must be more failures than successes, so while making positive preparations, it is more important to prepare for failures. If you are not prepared for failure, I suggest you don't start a business easily. ? Guo Guangchang, Chairman of Shanghai Fosun High-Tech Co., Ltd., started his business with 1992 at the recent China University Student Experience Exchange Conference and Global Entrepreneurship Week Summit. People who have been there? Recalling the ups and downs of starting a business, I poured a pot for young entrepreneurs first? Cold water? .
And called it? College student tutor? And then what? Entrepreneurial mentor? Kai-fu Lee poured a pot? Ice water? He bluntly said that he was worried that young people would come out to lead enterprises too early before they were ready. ? Especially for college students, it is very good for them to have entrepreneurial enthusiasm, but it is unrealistic to dream that they will become the next Hua Teng as soon as they graduate. ?
Why is it unrealistic to start a business too early? Kai-Fu Lee believes that although education in China has made rapid progress, it still lags far behind the United States. There are so many college students in the United States, and they have successfully established great enterprises before graduation, which is inseparable from the diversified educational environment in the United States. Relatively speaking, although education in China is improving, it is still relatively focused. A science and engineering student may know a lot about computers, but to manage a team and be a market, he often lacks experience after graduating from college.
Therefore, Kai-Fu Lee suggested that college students join a startup company after graduation. ? Give yourself some time to study. When you graduate from college, you will be 22 years old. If you can start a business at the age of 25 or 28, you are still young. There is no need to catch up today. ?
Sang Dawei, deputy dean of the School of Entrepreneurship of Shanghai Jiaotong University, also said that it is very important for students to be prepared for failure before starting a business. It is based on this that they are integrated into the courses of Entrepreneurship College? Adversity quotient? Education is to cultivate students' good thinking response in the face of adversity, and to enhance their willpower and ability to get rid of difficulties. ? Is it necessary to create a more relaxed public opinion environment for young entrepreneurs and allow them? Failure? Entrepreneurship is actually a constant? Trial and error? In this process, every failure is an experience to accumulate wealth for the future. ?
Entrepreneurs who can really persist need perseverance. I will be tired and tempted in the middle. When friends around you, especially peers, make money, it's easy to say that I shouldn't. The key is whether you can persist. ? Yu Yang, founder, chairman and CEO of Analysys International Group, said.
The pressure of college students' entrepreneurship in China is greater than that in the United States.
Stephen Bell from the United States has invested in 12 entrepreneurial projects in China, and plans to invest in 15 in the future. He is very optimistic about the entrepreneurial environment in China. However, he also saw some special challenges faced by young people who want to start their own businesses in China. In the United States, if a student wants to start a small company, he will find that there are people in the school who think like him, including students and professors, and they will all support your point of view. However, if most foreign students in China tell their friends that they want to start a business, they will get negative comments and think that you are crazy, and their families will put a lot of pressure on you. Would rather let them find a so-called job? Well done? . ?
Stephen Bell believes that this is related to the entrepreneurial development of several generations in the United States. Although the first generation of successful entrepreneurs in China has begun to set an example for the new generation, on the whole, the society does not support college students' entrepreneurship.
Zhang Ruiping, the founder of Shanghai Hi Car Rental, also found that in China, people are right? Failure? The tolerance is lower. ? In China, only when people earn a lot of money and become successful entrepreneurs will they be recognized. The venture capital industry in American society is an adventurous industry itself, so it is more tolerant of failure. ? Zhang Ruiping actually appreciates it more? Scars on your body? Some entrepreneurs think that they can better understand risks and are more suitable for starting new businesses.
Zhang Ruiping believes that this difference is related to the educational methods of the two countries. In the United States, the education system tends to help students develop their creativity, while in China, families put great pressure on students to find jobs. On the other hand, China's entrepreneurial history is too short. There are not many entrepreneurial stories told to children. ?
Kai-Fu Lee also believes that the most fundamental reason for the difference in entrepreneurial environment between the United States and China lies in education. ? The problem is not just how many schools there are and how many good professors there are. For thousands of years, education in China has been more about inculcating and learning knowledge than inspiring and encouraging students to exert their unique and personalized imagination. ? And this kind of thinking transformation is? What should we strive for in the next 100 year? .
Li Kaifu believes that the foundation of college students' entrepreneurship? Threshold? The most important thing is to be able to withstand pressure. The process of starting a business is full of setbacks. We should be able to face such setbacks, be good at learning and learn from them. The difference between successful entrepreneurs and failed entrepreneurs is often one thing, that is, whether to persist. ?
Business failure is not a complete failure.
In the dictionary of most people in China, the death of an enterprise seems to be equivalent to? Failure? . Therefore, many entrepreneurs contacted by reporters often have great pressure and even despair when their enterprises encounter great difficulties, such as being betrayed by their partners, running out of funds, and having to close down their companies.
Xue Song, the founder of Shanghai Yi Rui Pharmaceutical Technology Co., Ltd., has a tortuous entrepreneurial experience. The master graduated from Shanghai Jiaotong University did not survive his previous venture because of incorrect project selection and positioning, imperfect management, insufficient intellectual property protection and insufficient experience. He lamented that for entrepreneurs, are they ready to face the creation of a business? Death? This is one of the most important courses.
However, in Xue Song's view, enterprises? Bankruptcy For entrepreneurs, it does not mean complete failure. In the process of starting a business, teamwork, partnership, entrepreneurial experience and a strong sense of responsibility are irreplaceable wealth to employees, shareholders, investors and society. ? Entrepreneurs should not care too much about other people's eyes. Doing what they want is the most important thing. ? Xue Song said.
Sang Dawei, deputy dean of the School of Entrepreneurship of Shanghai Jiaotong University, said that entrepreneurship is a marathon, and it can't be considered a failure until it reaches the end. ? Even if a project is unsuccessful, it doesn't mean that the person is a loser. Entrepreneurs grow, experience and mature in this process. Even if some projects fail, their social value, demonstration value and enlightening significance can not be ignored. The enterprising spirit of entrepreneurs also inspires people. ?
Behind so many successful entrepreneurs, we should applaud those who fail; It is because there are so many losers that they can succeed. ? Lu Gang, managing director of Lenovo Star Venture Capital Co., Ltd. believes that the market environment in China is not particularly good, and there is still a gap between education and training methods in the United States, especially in terms of success, but there is not enough support for failure.
Sang Dawei said that the current domestic criteria for judging success or failure are too single. Young people are under great competitive pressure and have a strong sense of oppression. What is the pursuit? Sense of victory? , not your own happiness. The symbol that society and others measure the success of an enterprise or a person is how much money they earn. ? In the west, the evaluation criteria are more diversified, not just based on money, as long as you do what you like. It is recognized to do legal things, and parents' greatest expectation for their children is a happy life. ?
The process of starting a business is long and arduous, full of risks and all kinds of mines, so you have to go there not by the desire for wealth, but by the persistence of your dreams. ? Xu Xiaoping, director of New Oriental Education Technology Group, said.