Promoting movies is an expression of making TV and movies. It is focused, targeted and orderly planning, shooting, recording, editing, dubbing, composing and producing at all levels within the enterprise. The purpose is to highlight the unique style and strength of the enterprise, so that people from different social strata can have a positive good impression on the enterprise, thus establishing a good impression on the enterprise. Promotional films can be divided into enterprise promotional films, product promotional films, public welfare promotional films, TV promotional films and investment promotion promotional films from different angles of their purposes and propaganda methods.
Promo is one of the best means to enhance corporate image. It can effectively promote the corporate image to a new height, better show the products and services of the enterprise to the public, explain the functions, uses and advantages of the product in great detail (different from other products), and interpret the cultural concept of the enterprise. Therefore, the promotional film has become one of the indispensable corporate image propaganda tools for enterprises.