The content of micro-lesson is single, and one micro-lesson only talks about one problem point, one knowledge point or one skill point, so the topic of micro-lesson should be small, focusing on one point, not two or three points, not to mention one line and one surface.

"Micro-lessons are small fish, not fish segments", which means that micro-lessons are small and complete, just like sparrows are small and complete, and cannot be fragmented or incomplete. Teacher Qidong talked about a phenomenon of micro-course development, but I think the main problem now is not to make small fish into fish segments, but to make sparrows into peacocks, which means there are too many options. A sparrow can make it clear in five minutes, and a peacock can only talk about one leg.

For example, the theme of a micro-lesson is "six core competencies of salespeople". Teach six abilities in five minutes. Basically, every ability is only enough to explain concepts, and time is running out. This topic covers so many points that it should be divided into at least six micro-lessons. And "how to promote customers' recognition of price through attention transfer method" is a point. It's a good choice to use the attention-shifting method to solve customers' price objections.

B: just so-so

The theme of micro-course is the central argument or idea of the whole course content. The theme should be able to control the content, and the content should not go beyond the theme, so as to unify the above. Once the content goes beyond the theme, students will feel that the content is divergent, unfocused and even irrelevant.

For example, there is a micro-lesson titled "How to Use Portable Dry Powder Fire Extinguisher". The main points are as follows: ① Shake it before use to loosen the dry powder in the cylinder; ② Unplug the safety pin; ③ Hold the nozzle; (4) the wind direction occupying the fire source; ⑤ Press the knob; ⑥ Aim at the root of the fire source and shoot back and forth. The theme is ok, but there is too much content, which is beyond the scope of the theme. The theme of the course only talks about the use of fire extinguishers, not the use of fire extinguishers. As long as dry powder can be sprayed, the teaching purpose can be achieved.

So, finally, I suggest dividing it into two micro-courses. The first one talks about the first, second and fifth points and teaches students to spray dry powder. The key point is to shake, pull and press the handle three times. The second topic is "How to use portable dry powder fire extinguisher to put out the initial fire", which is about the third, fourth and sixth points. Learn to put out the initial fire when you can spray dry powder skillfully.

C: accuracy

The theme of the course is the crowning touch of the whole course, and we need to think carefully about the words and sentences, so as to be accurate, unambiguous and unambiguous.

For example, it is too vague to use "communication skills" or "leadership" as the theme of micro-courses, because the theme is too big, and it will be more specific if some qualifiers are added, such as "win-win thinking communication skills" and "how to use authorized leadership style". However, too many qualifiers will also confuse students, for example, the topic of a micro-course in the communication industry is "How do outbound personnel market 30 yuan traffic packages for customers with overflowing traffic".

sense of worth/values

The so-called sense of value is that when you like it at first sight, you will be aroused and want to continue reading.

Open our headline number, and you will find that the themes of many graphic messages are written like this. Why can't Huawei turn 6.5438+0.5 million intellectuals into soldiers who can fight? Why can't it be executed? Why is your PPT not high enough?

From this, we can get an enlightenment: interrogative sentences can catch people's eyes and arouse people's curiosity more than declarative sentences. Therefore, the theme of the micro-lesson should try to use questions such as how, exactly, why and how to do it, such as how to bargain with customers, what to pay attention to when visiting strangers, and how to save traffic on iPhone.