Chief Expert of China Regional Brand Internationalization Project
Senior Olympic marketing expert-Liang China.
Brand expert Liang China is the main initiator of global enterprise system and brand alliance strategy, the planner of famous brands such as national compulsory certification, Chinese Olympic Committee, Jiangsu tourism, beautiful Sanya and culture, and the strategic consultant and career promoter of famous brands such as China Mobile, Yuanda Air Conditioning, Huaqi Information (Patriot), 12 Girl Band and F 1.
He has successfully planned Francis Maguire China lecture tour (2004), the first annual meeting of China business leaders (2006), the international top brand exhibition (2008) and other important international exhibitions, met the Olympics and held hands in London (2008-20 12). He also served as the keynote speaker in China Brand Frontier Report (National Tour Exhibition 2005), International Brand Summit (Singapore 2005), China International Cultural and Creative Industry Expo (2006/2007), Global Brand Strategy (2007-) and other important forums.
CCTV has repeatedly invited brand expert Liang China to be a guest in Dialogue. Many authoritative professional magazines have comprehensively reported on him; The book Chief Brand Officer, based on his personal thoughts, has been published by the Central Party School Press, which has aroused widespread concern in the industry.
Liang China, a brand expert, is also a researcher at the China Regional Economic Research Center in Peking University, a researcher at the China Brand Research Center in capital university of economics and business, a chief consultant at the Brand Research Institute of East China University of Science and Technology, a chief brand strategy consultant at the Brand Research Institute of Qingdao University, the executive chairman of the Organizing Committee of the China Olympic Folk Museum (), the vice president of the China Planning and Research Institute, the deputy head of the China City Management Team, the chief planner of the large-scale international TV program Meet the Olympics, and the chairman of Aibifu International Brand Management Group.