The patriarch has a daughter who has just grown up.
Wahaha is a well-known brand in China. Today Wahaha has become an empire, and Zong Houqing, the chairman and founder, is undoubtedly the center of power and the "emperor". Fuli Zong is also called "Princess" in the group. Although it is a joke, her status can be seen.
Whenever it is mentioned, even Zong, who fought in the mall, looks apologetic, because he was born in a critical period of Wahaha's development and naturally lacks concern for his daughter. After graduating from junior high school, he was sent abroad for further study.
Tiger father has no dog daughter. After graduating from college, Zong was very satisfied with his daughter and directly involved in the management of group affairs. Under the influence of his father's hands-on style, Fuli Zong also began to practice, basically being the first to come to the company and the last to leave. Fuli Zong has always been called the "Iron Lady" in the company, and always pays attention to company rules and efficiency.
Fuli Zong's years of studying abroad have broadened her horizons and influenced her future work style. Because of the influence of multi-culture, her style of doing things is more free and open than the traditional one, and at the same time she is decisive and quick.
Although her style of doing things is very different from her father's, this does not hinder her style of doing things. Her reserved attitude towards domestic people is more natural and graceful, and it is precisely because of her straightforward style that she has won the love of most people inside and outside the company.
The experience of studying abroad, as well as the exploration during this period, made Fuli Zong realize that if Wahaha wants to be truly international, it is not feasible to sell only a few bottles of drinks. Only by globalizing production, sales and procurement can we truly gain a foothold in the world.
Love is not a necessity.
Fuli Zong's enterprising spirit in his career made him ignore his feelings, and his father Zong was anxious because of his blank feelings. He has publicly stated that he has no special requirements for his daughter's boyfriend and hopes that her daughter will find a home.
Her father's eagerness obviously had no effect on Fuli Zong. Her answer to the slightly gossipy question of how to balance the relationship between family and life of female entrepreneurs is short and straightforward, and feelings are not what she craves most at this stage.
She is still obsessed with building her own business empire and building a brand of China food internationally. I seldom talk about emotional problems, which is obviously different from when I talk about my dreams with her.
Talking about the future planning of the enterprise, she said that people like her father Zong have gone through too many hardships and vicissitudes from the age of filling their stomachs. In contrast, the young people of my generation are less eager for material necessities and more eager to prove their abilities.
Personally, she wants to prove in her best food and beverage industry that China enterprises can do far more than that at present. Wahaha, as the largest beverage enterprise in China, has the responsibility and ability to introduce China's beverages to the world, and all this needs to be completed step by step. If you don't pay attention to this industry and push it to the world, you will feel guilty anyway.
Struggle is the most beautiful life.
Different from the rich second generation imagined by the public, life in Fuli Zong is not full of brand-name bags, sports cars and yachts. In the bizarre world of flowers, she is invisible. She is the first princess who should be a guest at various parties and parties every day.
What Fuli Zong wants to do most is to link Wahaha, a national brand, with words such as health and nutrition, and move towards internationalization. Although the world beverage market is huge, if we want to go global on behalf of China enterprises. Naturally, it is necessary to make drinks with the most China characteristics, among which tea drinks are well deserved.
After repeated market research, Fuli Zong and her team found that the taste of tea drinks on the market is generally sweet, which is obviously not suitable for European and American consumers who tend to taste original tea. This is a breakthrough in research and development.
In order to find the most suitable tea beverage for foreign consumers, Hongsheng has established long-term cooperation with Zhejiang University, and set up a sensory evaluation group for international students in Zhejiang University, so that international students can conduct regular product testing, and finally decided to do product research and development with the concept of low sugar and herbs. After all, the number of foreign students in Zhejiang University is limited, and they often live in China, which will be affected unconsciously, so they cannot reflect the real market demand abroad.
Fuli Zong didn't give up. Whenever she has the opportunity to go abroad to participate in an exhibition, she will bring a newly developed tea beverage and ask people in the venue, "Is tea beverage acceptable? What do you think of the taste? Do you think it is too sweet? What is the acceptable price range? "
For every taster, she will patiently ask, if someone passes by, what brand sales or market researchers might she think of? Who would have thought that she would be the daughter of the former richest man in China and the "princess" of the business empire?
In addition to the exhibition, even the surrounding supermarkets will not let go. Summarize which products sell well and which tea drinks have special packaging and labels. It is this kind of adjustment attempt again and again that finally gave birth to the first batch of tea drinks for foreign markets in Wahaha. Compared with private jets and yachts, the products made by ourselves are obviously more pleasing to Fuli Zong.
As can be seen from Fuli Zong's words and deeds, at this stage, she concentrates on her own career and doesn't have much thoughts on feelings. Zong's anxiety is also human nature. As parents, I naturally hope that my daughter can get married before starting a career. However, there is always a lack of excellent people to like. Fuli Zong, who is worth hundreds of billions, has many outstanding people to pursue, but she is still fighting for her dreams.
Fuli Zong's enthusiasm for work and research are worth looking forward to. She has received two kinds of top education in China and the West, and the idea of diversification and internationalization is rare. Judging from her ability, what she is doing now has just begun, and she is still learning and adjusting.
Why should we treat such excellent, enterprising and socially responsible women in the new era with some rules and regulations? I believe that on her way to the peak of her career, she will find someone who can accompany her to enjoy the scenery.