First, personal self-orientation. Every college student should have an objective and comprehensive understanding of himself, straighten his position and believe in his own strength. At present, many college graduates lack the courage to face employers when they are employed, and they can't boldly accept certain things, especially some higher vocational and high-paying units that they yearn for, thus losing their ideal employment opportunities. Know your own advantages and disadvantages, know what you are suitable for, and only in this way can you win a competitive advantage. To this end, we must first accurately evaluate our knowledge and skills; Secondly, we should be good at analyzing our own personality characteristics, which is the basis of career planning. Here, we can learn from the career orientation test created by American career guidance expert Holland. He divides personality types into six types: realistic type, research type, artistic type, social type, enterprise type and conventional type, and any environment can generally be summed up as a combination of one or several types. Through similar career orientation tests, the matching between personality and career can be better realized. Second, the determination of career goals. Many people have formed the expectation of their future careers in college, but they often ignore the consideration of their age and development, and their employment goals are too high and too idealistic. In recent years, many graduates have been emphasizing big units, big cities and high income in their career choices, and even gave up their personal professional expertise for these reasons, regardless of their personal personality and career interests. Similarly, for those students who have the psychology of "looking at another mountain from one mountain", it is also an expression of uncertain career goals. Blind pursuit and choice of comparison will not only affect your current employment, but also adversely affect your future career development. Everyone should know what he is going to do now and in the future. The determination of career goals needs to be carried out in stages according to the characteristics of different periods and their own professional characteristics, work ability and hobbies. Third, establish and develop career counseling institutions and offer career planning courses. Career planning and development is a complex and continuous process. In this process, it is difficult to achieve the goal only by personal experience. As we all know, career development is an irreversible process. For everyone, life is limited, and every step of career choice is related to one's age. Therefore, in this process, with the help of the intelligence and experience advantages of vocational counseling, it will play a multiplier role, at least less detours. What schools should pay attention to is that such institutions must be composed of a group of experts and practical workers who have extensive theories on human resource development and management and are proficient in various scientific evaluation methods. On the other hand, the school should offer the course of career planning and development at the beginning of college students' career, so that each college student can know theoretically why and how to plan and develop his career. In a word, scientific and reasonable career planning is a necessary job for every college student's employment, and it is also an inevitable requirement for every college student's career development. Each of us should know what we are suitable for, what we should do and how to achieve our goals.