1. Learn about e-commerce information and trends, which can be found on various content platforms.
For example, today's headlines, Zhihu, official WeChat account, Baijia number, and even official WeChat account, etc. Push the latest e-commerce information every day.
Help us understand the latest trends in the industry and the latest trends of various platforms.
Today's headlines: the content is more extensive and comprehensive;
Zhihu: The content is more in-depth and professional;
WeChat official account: more immediate.
But note: each platform will have a large and small "marketing number". As long as you are pragmatic and not greedy for petty advantages, you will generally not be deceived.
2. Learning the operational knowledge of major platforms can be divided into two directions: one is the basic category of popularization, and the other is the skill category of actual combat.
To learn the popular basic knowledge framework, you can use "Taobao University" and Taobao official learning platform, in which the knowledge is comprehensive and rich;
Of course, in the official type, there are similar descriptions, some practical details, gray skills and so on. The official is definitely not allowed.
In Taobao University, there will also be various "training institutions" of all sizes. Again, as long as you are not impetuous and eager for success, you will not be deceived.
Taobao University is more suitable for novice sellers to understand the basic framework of "Taobao shop operation".
Just like the remote control manual, which button is for what, which button is where and so on.