1, from a microscopic point of view

According to the Voice of China News and Newspaper Summary, the number of college graduates will reach 7.49 million in 20 15, an increase of 220,000 compared with 20 14, and a record high. In recent years, the number of college graduates has greatly increased, and the jobs and opportunities provided by society are limited, which leads to the oversupply of college students' employment in the market and the increasingly severe employment situation.

In addition to the macro imbalance between supply and demand, the employment market for college students also shows the imbalance between supply and demand in different regions. College students tend to choose the central and eastern regions with high wages and many opportunities for employment, while few college graduates take the initiative to go to the remote western regions for employment, which leads to the situation of "more monks than porridge" in the central and eastern regions, which leads to the imbalance between supply and demand in the job market in the central and eastern regions and the western regions, further aggravating the employment pressure of college students. Therefore, more and more college students choose to start their own businesses.

2. From a macro perspective.

In recent years, the regulations and requirements of innovation and entrepreneurship education in colleges and universities have enabled the courses of innovation and entrepreneurship education in major colleges and universities to be successfully opened and practiced, and the popularity of innovation and entrepreneurship education has also increased year by year. Judging from the current reality, the achievements are also obvious. The teaching quality, graduation rate, employment rate and comprehensive ability of students in most colleges and universities have been improved to varying degrees compared with the past.