All the above are more formal answers, and then briefly introduce them. In fact, what is more attractive is the content in the school. For example, who are the famous professors in the school, briefly introduce their deeds and personal situations, and even I think it is more attractive to tell interesting stories about professors and students.
For example, there is an interesting professor in our school. He usually takes us to practice after class. He is kind and easy to get along with. He always gives us some strange questions and talks to us with a smile. Smiling is the most infectious. I like the way he smiles. His long eyebrows and beard are particularly kind. He also works very seriously. For example, once, I allocated the wrong proportion of the experiment, but the professor directly smiled and told me that it would be appropriate if I didn't put you in the darkroom, because he told me with a smile and he was very kind to us at ordinary times, so I was not afraid. Next, I will do this experiment very carefully.
Various stories:
I also think the school grass and school flowers are attractive, which are also very interesting. There are also some local customs such as snacks nearby, famous scenic spots in the school, classic stories and so on. You can also introduce the story of each building of the school, the story of famous alumni, and even the story of the historical development of the school.
Publicity introduction:
Personally, do you think that the effect will be good if the school publicizes or uses pictures and videos and explains them simultaneously? This is relaxing, interesting and impressive. In order to highlight students and their activities, people don't like long paragraphs and empty ideas. You need a visual angle to capture people's hearts.
I especially like watching our school's promotional videos. Sometimes videos are really interesting. There are all kinds of competitions held by students, students studying in the library, who are very inspirational, and many kittens under my school canteen and library, which are particularly cute.