Blog is mainly to know what users' needs are. If you are a high-end customer, it is not very smart to keep talking about the price of GE with high-end customers.

No matter what products are sold, there is a high market in any field. If you want to be a high-end market, you must know what high-end users are thinking and need.

What high customers care about is whether this thing can save my time and the service is good. If you are a GAO-end product, B has the added value of the product besides its own value.

For example, Zippo lighters and ordinary lighters cost one or two yuan. A user pays more attention to the practical function of the lighter, as long as it can be used, and other things are not considered. For ZIPPO, besides the basic lighting function, it also includes users' feelings, hobbies, collections, connotations and so on. For the user, he is not an ordinary lighter, but an indispensable intimate small object for the user.

You tell unwanted users how good the service quality of Zippo lighters is. Then he wouldn't buy a ZIPPO lighter. He always pursues the lowest price and cost performance. Is it worthwhile or not?

For example, pets, some users are reluctant to eat and wear, but they are willing to spend money on pets. The value of pets is companionship and long-term confession. At this time, the pet is endowed with emotion, so the value of a catty of meat can't be measured by how much it costs. So the pet economy can also bring a high premium.

For example, when rich people buy socks, they seldom look at the price GE. He may be worried about whether socks will be good for feet. In their concept, expensive quality will be better.

Bo mainly distinguishes what high-quality customers need, so it is still a point to sell high-quality products to people who need services more. This is the key. Whether you are working or starting a business, you need this to understand this truth.