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Why did Ma go to Lakeside University?
Ma Yun did this in order to cultivate more talents. If an enterprise wants to survive and develop, it must recruit excellent talents, while Lakeside University pays more attention to "using" talents, which is different from the concept of training talents in West Lake University.

Lakeside University, founded by 9 entrepreneurs and famous scholars including Liu Chuanzhi, Ma Yun, Feng Lun, Guo Guangchang, Shi Yuzhu, Shen Guojun, Qian Yingyi, Cai Hongbin and Shao Xiaofeng, is located near Yuhu Bay of West Lake in Hangzhou.

Lakeside University insists on public welfare and non-profit, aiming at cultivating a new generation of entrepreneurs with entrepreneurial spirit in the new commercial civilization era. The target students are mainly entrepreneurs who have been in business for more than three years.

On March 27, 20 15, the first batch of students entered school; Ma Yun became the first president, and Professor Ceng Ming was the provost. On April 6th, 20 17, Professor Ceng Ming became the Director of Education. On March 27th, 20 19, the fifth opening ceremony of Lakeside University was held in Hangzhou.

Determined to teach entrepreneurs, Lakeside University will follow the principles of public welfare mentality and business practice, focus on cultivating a new generation of entrepreneurs with entrepreneurial spirit in the new commercial civilization era, advocate sticking to the bottom line, improve society, and adhere to public welfare and non-profit.

Ma Yun said that Lakeside University is different from other business schools. Lakeside University does not train entrepreneurs how to start a business, but hopes that enterprises can live longer. "I hope to form a culture by the lake, so that every enterprise can live for a long time. Few enterprises in China have lived for more than 30 years, and the vision of this university is to do it for 300 years. "

Lakeside University has four teaching modules. In addition to courses such as platform economy, building future organizations, and lakeside three axes, there are also some required courses that sound completely unrelated to business. For example, a general is invited to talk about how to deploy in a battle, an artist is invited to talk about art, and a football coach is invited to talk about the layout of the game.