It is of great significance to advocate the welfare policy for college students. As future builders and the main force of national development, college students are valuable resources of the country. Therefore, providing welfare policies for college students is not only conducive to their growth and development, but also helps to improve the comprehensive strength and competitiveness of the country. In addition, the promotion of college students' welfare policy is also a kind of attention and affirmation of the state for talent training, which can inspire more people to join the field of higher education. Specifically, the promotion of college students' welfare policy has the following significance. First of all, it can improve the quality of life and happiness of college students, enhance their learning enthusiasm and creativity, and promote their all-round development. Secondly, the welfare policy for college students can alleviate the family economic pressure, help them concentrate on their studies, reduce the dropout rate, and improve the graduation rate and employment rate. In addition, the welfare policy for college students can also promote regional economic and social development, attract more outstanding college students to stay in local employment or start businesses, and make contributions to local economic growth and social progress.