First, decide what kind of ownership structure your store is.

We must decide who does things, who gives orders and who makes decisions.

The second step is your market segmentation, which customer groups do you mainly target? Step three, what is your marketing plan? Step four, what is your marketing strategy? The fourth step is your financial situation. What is your cost input? What is your monthly cash flow? Fifth, you must make an exit plan.

Is how to get out of this market when it is impossible.

Or how to make the next exit plan when there is a disagreement with your partner.