First, the behavior of colleges and universities is very creative. Lighting is used for projection. This design is very common in our life. We can often see this kind of light projection in front of the store. The projection will cover the store name and store management category. Some projections also have dynamic effects, which can change the pattern and keep rotating.
In order to welcome freshmen and old classmates back to school, a university in Shanghai specially added such a projection to the street lamp. Every projection is an inspirational discourse, which not only conforms to the scholarly temperament of the campus, but also enables students to understand how to spend their college life. It is a very meaningful thing.
Second, it is conducive to enhancing freshmen's goodwill towards the school. They like freshmen who have just entered campus life and are unfamiliar with everything. Many students crossed thousands of kilometers and came to Shanghai to study. They left their hometown and were certainly not used to it at first; Fortunately, I met a school that cared about them. At night, I use light projection to bring them warmth and surprise.
Under every projection, there is a familiar word. I believe that these projections will attract college students, carry out the campus trip to the end, and choose a favorite sentence as the motto of college life.
I envy the current college students, and the school will put itself in the students' shoes from all aspects. It is a good phenomenon that the campus is constantly innovating and integrating young elements. I'm sure the students will like the design and the school.