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How do novices do Amazon?
First, first of all, you should complete the opening of Amazon store and choose the site that suits you.

Amazon has many websites all over the world. If you are a novice, I suggest you choose North America Station, and Japan Station can also try it. North America Station is the site with the largest traffic, the oldest qualification, the largest traffic and, of course, great competition. The operation of Japan Station and North America Station is not the same, but the effect of the same product in these two stations will be very different. Customers in Japan Station will have stricter requirements on the quality of products, so they should make more efforts when choosing products in Japan Station.

Second, choose the right product, the right product.

As we all know, being Amazon is different from being AliExpress and shopee. Amazon tends to be a brand and a boutique model. Many of us have heard that seven points depend on product selection and three points depend on operation. This does have some truth. According to my experience in Amazon, if you choose a good product, even if you don't advertise ppc, your product will bring its own traffic as soon as it is put on the shelves, and the probability of this traffic turning into an order is much greater than the order brought by your advertising. For products with great competition, sometimes even if your price is much lower than that of competing products, the advertisements are open and placed by FBA, and the final effect will not be too ideal. The products in your FBA inventory can't be sold in the end, so you can only choose to discard them.

Third, keep learning valuable cross-border e-commerce knowledge.

Now the enjoyment of information is very developed, the dissemination of information is not all valuable, and the knowledge you have learned is not necessarily all valuable. We should have some rational judgment. If you choose the wrong track from the beginning, the result can be imagined.

We should apply what we have learned and hint our cognition with practice. Correct some of our incorrect practices and embark on the road of Amazon entrepreneurship as soon as possible.

Fourth, we should have a correct attitude at the beginning, and we should not rush for success.

You should have a correct attitude towards Amazon, a cross-border e-commerce, from the beginning, not to say that you will definitely make money by being Amazon. This is completely wrong. There are countless people who lose money in this industry. Eager for success, unable to face some difficulties and problems calmly. Novice Amazon will certainly face all kinds of problems, such as opening a store, selecting products, self-lifting or FBA delivery, delivery process, brand, marketing and so on. There may be many surprises and difficulties every day. The ups and downs are normal.

We should keep a correct attitude, guard against arrogance and rashness, and exchange and learn more with experienced people.