First, the survey object
Investigation and prospect forecast of college students' online consumption in our university.
Second, the investigation background
With the update of the Internet, people's consumption patterns gradually choose online consumption without leaving home. As a new shopping mode, online shopping is developing at an unprecedented speed. In just eight years, it has expanded 205 times.
Third, the purpose of the investigation
Through the investigation of college students' online shopping, we can understand their attitude towards online consumption and the influence of online consumption on their lives. Help college students to establish a correct concept of consumption and values, avoid college students from indulging in online consumption, and make online consumption and daily life proceed in a balanced and orderly manner. Through the online shopping survey, this paper probes into the market space and development prospect of online consumption in university campus.
Fourth, the content of the investigation
Types, frequency, consumption quota and trust of online shopping products of Hebei University of Economics and Business.
Verb (short for verb) Interviewee
College students of Hebei University of Economics and Business.
Investigation methods and means of intransitive verbs
1, survey method: sampling survey.
2. Survey method: questionnaire survey.
The role of the investigation plan
1, which is the guarantee to realize the investigation topic and research design, guides the whole process of investigation and makes the investigation have a clear direction and goal.
2. It is the action program of all investigators, which is convenient for supervising, managing and controlling the whole investigation and research process, and can enhance the consciousness and initiative of all investigators and reduce the blindness of work.
3. We can strive for certain material guarantee for the investigation.