Yantai Bank is a joint-stock commercial bank established on the basis of the former Yantai Commercial Bank. On October 9th, 2009, 10 was officially renamed with the approval of China Banking Regulatory Commission, and officially opened on March 25th of the same year.

The former Yantai City Commercial Bank was established in June 1997 1 1. It is a local joint-stock commercial bank based on Yantai 12 urban credit cooperatives. At the beginning of its establishment, the registered capital was 65.438+0.28 billion yuan. After two capital increases and share expansion, the registered capital was 65.438+0.87 billion yuan. Over the years, with the correct leadership of the Yantai Municipal Party Committee and Municipal Government, the business supervision of banking supervision departments at all levels and the care and support of customers, Yantai Commercial Bank has made every effort to build a "citizen bank" brand based on the advantages of regional economic development in the eastern coastal open city of Yantai, with the market positioning of "based on local conditions, facing small and medium-sized enterprises and serving the citizens" and taking small and medium-sized enterprises as its main partners. By the end of February, 2008, the bank's deposit balance was 2154 million yuan; The loan balance was 654.38+05.96 billion yuan; The total assets are 27.57 billion yuan, and the business scale has increased nearly six times compared with that when it was established. It has entered the ranks of commercial banks in large cities across the country and ranks among the top 100 taxpayers in the city.

In order to meet the needs of modern financial reform and development and achieve a higher level of development, since 2007, Yantai City Commercial Bank has taken a global view and started to introduce overseas strategic investors. On June 5438+1October 3 1 day, 2008, with the strong support and help of the Municipal Party Committee and banking supervision departments at all levels, we reached cooperation intentions with Hang Seng Bank and Wing Lung Bank in Hong Kong. On February 5, 65438, Hang Seng Bank and Wing Lung Bank obtained the approval from CBRC for their shareholding in Yantai City Commercial Bank. Yantai City Commercial Bank has since stood at a new historical starting point, becoming 14 of 128 city commercial banks in China, the third in the province and the second city commercial bank in prefecture-level cities to introduce overseas strategic investors.

On June 5438+1October 9, 2009, with the approval of China Banking Regulatory Commission, the full name of Yantai City Commercial Bank was officially changed from Yantai City Commercial Bank Co., Ltd. to Yantai Bank Co., Ltd., becoming a bank directly named after the city name, enhancing its image and brand value and laying a solid foundation for obtaining greater development space in the future.

After the name change, Yantai Bank launched a brand-new image logo. Part of Yantai Bank's "bank logo" comes from Yantai's unique terrain, which implies the regional positioning of Yantai Bank, and also means that Yantai Bank will continue to follow the regional bank location positioning, SME customer orientation and personal financial product positioning in the future market positioning, and strive to create a "refined, professional and excellent" brand bank image.

"Intimate, professional and sincere for you" is the brand concept of Yantai Bank. Standing at a new starting point, Yantai Bank is interested in attracting foreign investment and realizing "introducing wisdom" and "introducing technology". We will cooperate with foreign investors in many fields, such as "risk management, retail banking, SME loans, business innovation and staff training". With the help of international banks, in accordance with the three-step development path of "attracting investment-renaming-regionalization", based in Yantai, facing Shandong, we will advance into the whole country and move towards regionalization, and strive to build ourselves into a company with strong strength, outstanding reputation and advanced management.

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