Blogger racetrack
Food blogger
● Food tutorial ● Daily food ● Shop evaluation ● Food sharing ● Menu collection
Vlog blogger
● Daily video blog) Food video blog D Family video blog● Travel video blog● Workplace video blog
Wear bloggers
●OO TD● Wearing guide ● Matching scheme ● Clothing evaluation ● Commuter wear.
beauty?bloggers
● Beauty tutorial ● Today's makeup ● Celebrity imitation makeup ● Good things to share with makeup artists.
Maternal and infant blogger
● Knowledge popularization ● Parenting experience ● Good things sharing ● Parent-child interaction ● Mengwa Daily.
Workplace blogger
● Skill sharing ● Job hunting strategy ● Growth process ● Interpersonal relationship ● Experience explanation.
The track is chosen to ensure the verticality of the account. Try to choose the track according to your own characteristics and hobbies. It's easier to stick to what you like or are good at. You should focus on the subdivision of a field, make differentiation and accumulate advantages in the era of serious homogenization.
Personality+skill+differentiation = personal core competitiveness
Shooting equipment
It is suggested to shoot short video with mobile phone first, then shoot with tripod, stabilizer, wide-angle lens and other auxiliary equipment, and then upgrade professional camera gradually after reaching a certain level. The device I use is iphone 1 1. First, we need to set up the video recording and video storage of the mobile phone.
Setting of video storage mode: If you want higher frequency video, of course, you should choose high efficiency. If you shoot normally, it is enough to choose the best compatibility!
Video recording settings: video resolution and frame rate settings. It is recommended that you choose 4k and 60fps resolutions: rate and frame rate, and it is best to test Z yourself.
It is suggested to match auxiliary tools to create good shooting conditions. The tripod is suggested to match the Yangtze River Delta frame+short tripod to better adjust the lens, increase the fill light and adjust the cold and warm light.
script
① Clear up the shooting ideas, solve the problem that novices will be in a hurry at the beginning of vlog, and avoid shooting some useless materials or running accounts.
The script is like a shooting plan, shooting logically saves time and effort.
(3) It is convenient for post-editing, and the story outline will be clear in post-editing.
● Shooting scene: determine our shooting content and determine the scene according to the content.
● Screen content: It is to write the scene screen you want to express in detail.
● Music: Add appropriate background music to increase the atmosphere and vividness of the video.
● Scenery: It is a shooting skill, and vlog video will be richer with multiple scenes to show the picture.
● lines: lines or subtitles of video images.
● Duration: Control the duration of a single shot and the whole shot.
● Mirror number: record the shooting sequence and assist in post-editing.
Hot keywords
*y code
Shocked.
Today ... put it on.
advanced
false appearance
surely ....
I'm happy again, revealing the secret.
What kind of experience is it? ...
Novice xiaobai
a slap in the face
My mother said.
Challenge ... the first day
fair price
A niche upset
* can finally throw away XXX. My skin care program
Open the box.
Never.
From 0 to 1
This ... relationship I experienced.
You are not allowed not to know.
That's incredible!
Someone doesn't know?
challenge ....
I should lay the ceiling. ....
Ah ah ah
There are people who don't know.
after work ...
Stop laughing.
It tastes great.
You can do it.
Buy a house
Been asked countless times.
fortune
Anti-internal friction talents
Let me miss it.
Novice reading area
assess
Be seen by XX.
Promise me
Ultra-detailed ..
Teach you how to get started
I was asked as soon as I went out.
fall in love at first sight
Nanny level
have
Gyeonggi set ...
Blow explosion
XXX general formula
If you had hands, you would.
* How to deal with the sense of atmosphere
The correct way to open XXX
Lazy people must have it.
You can do it.
* Simple zero failure
My ... experience
Ganfan Wang Zhongwang
Unlimited repurchase
Listen to my advice.
Direct replication
Teach you how to XXX
Keep the change.
It's worth standing up.
XXX will also have troubles.
The above are the keywords commonly used by bloggers, which my friends can use in scripts, as well as in copywriting and headlines. Many friends can't understand the language when writing a copy, and they don't know how to write it. They can directly quote these high-frequency words.
Use common sense
● Why do you want to operate short videos?
① a huge user base.
② Strong ability to change first.
(3) Short videos have incomparable attraction to other media;
④ Conform to the acceptance and usage habits of the audience.
Low quality short video factor
Platform perspective: original works, high-quality content output, complete data in all aspects (completion rate, interaction rate, praise-Tibet ratio, etc. ).
② User perspective: dry goods sharing, fun, emotional buzz, etc.
③ Author's point of view: attract users' attention and create value first.
● Gold release time
Understand the peak hours of crowd activities at 7: 00-9: 00 in the morning, at noon 12: 00- 14: 00 in the evening18: 00-100, and choose the appropriate time according to different types.
① Before going to work in the morning (6: 00-8: 00): inspirational, breakfast, fitness.
② During lunch break (11:00-14: 00): drama, spitting and funny.
③ After work in the evening (18: 00-2 1: 00): Almost all works.
④ In the middle of the night (2 1: 00-2: 00), when you are empty and hungry: chicken soup, mood and food.