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Do microfilms make money?
Question 1: How to make money by making micro-movies? There are many purposes for filming. Apart from public service advertisements and some uses, the most important thing is of course income.

If your microfilm is very famous, you can apply to the film agency for sale. Many websites and film companies will need it, which requires applying for intellectual property protection. Because this is related to the cultural industry after all. It also needs the approval of the cultural department to review and issue film and television licenses.

Another simple mode of making money is: uploading. Upload it to a major portal video website on the Internet. For example: Youku, 56. As long as your microfilm doesn't involve personal privacy and other issues, as long as these websites are approved, as long as your microfilm network has a lot of popularity and clicks, it's easy for you to make money. To make money in this mode, you need to register those websites and join the video sharing plan. Just submit your account number and related information.

Entertainment bar network provides information. For reference only.

Question 2: How do microfilms make money? Please tell me that Hou Zhenquan is here this time.

Mobile Internet and the Peak of Media Innovation

The third sub-forum of the forum "

New media innovation in the era of mobile Internet "

Divide the interests of the platform and sponsors.

The emergence of microfilm is related to the development and fierce competition of online video platforms. Its unique low cost, low risk, originality and flexibility can ensure that the website enjoys more initiative in operation and bring greater benefits to the website.

In the second half of 20 10, Youku produced a series of 1 1 degree youth micro-movies, among which "old boys" was regarded as a milestone in the micro-movie industry, which really opened the era of micro-movies.

The first development stage of microfilm was called "the game between video giants" by Hou Zhenquan. Due to the unique advantages of microfilm, it also

Enter the second stage

A feast for advertisers.

Advertising needs to adopt softer, more flexible and more acceptable marketing methods, and customizing micro-movies belonging to the brand itself has gradually become a new industry trend. Through microfilm, we can skillfully combine the product function and brand concept with the story of microfilm, realize emotional communication with the audience with wonderful audio-visual effects, and let the audience form a sense of identity with the brand.

Birth determines the way out. "Hou Zhenquan said.

In these two stages,

A successful micro-movie, most of the revenue is divided between the video platform and sponsors, and the creator has little left. "

The production rate of excellent microfilms is above 1000.

"Do microfilms make money? Although there are few microfilms that can make money at present, the microfilm industry in China has matured, and the Shan Ye model has begun, which will generate huge interest space in the future. " Hou Zhenquan said:

"The production cost of excellent foreign microfilms is less than 5 million, the box office is 400 million US dollars, and the yield is one to several thousand times."

At the beginning of the development of microfilm, compared with movies, there were fewer income channels, only advertisements were implanted.

Patch. However, with the development of mobile Internet, the audience of microfilm has greatly increased, and online cinemas and mobile cinemas have become the main sources of microfilm revenue.

For example, Hou Zhenquan explained that the micro-movies that can make money on the market now, such as "Upper Position" and "Paradise Lost in Youth", all involve sensitive themes, which are not seen in cinemas and TV, and are close to the real life of ordinary people. These micro-movies can get attention, which is a release of contemporary people's emotions. This small part of the "release" will bring huge business opportunities to the micro-film industry, which shows the great development space of this industry.

Hou Zhenquan also suggested to students who are interested in shooting micro-movies: "Before shooting, we should first type out the movies we want to shoot, whether it is romance, youth or thriller, and then have a relatively complete and special script. Now everyone can make microfilms. "

Media integration promotes development.

Micro-movies are gradually favored by traditional media-TV.

Li Rong, director of the R&D Department of Shaanxi Radio and Television Station, introduced the microfilm program "Huaxia Microfilm" created by Shaanxi TV Station. This is the first professional tasting program of microfilm in China, which provides a good reference for the integration of microfilm and TV.

At the forum, Hu Jintao, deputy director of Shaanxi Radio and Television Station, sent an invitation to the students present. Shaanxi Satellite TV is willing to open a platform for the majority of students, collect excellent micro-movies, and provide a bonus of100,000 yuan per movie.

Question 3: How do microfilms make money? If it's hot, there will be copyright advertisements This is all money. If it is seen by domestic radio and television giants again, it will definitely be developed.

Question 4: Can you make money by making micro-movies? Want to make money, or want to find another way. If you like making micro-movies, good luck.

Question 5: Do you make money by making micro-movies? What kind of microfilm do you watch? If it is a commercial microfilm, it will make a lot of money after being adopted, but the most important thing is to be famous. Creativity, team, camera, video processing technology, scenes, clothing, weather and so on are indispensable.

Question 6: How do microfilms make money? Guan Xiaojie himself is a post-80s generation. His understanding of the psychology of young audiences stems from his careful consideration of this group and his intuition of long-term immersion in online dramas and internet advertisements: knowing what can be popular online. He studies journalism at university. After graduation, I worked as a reporter in TV stations and newspapers, and then I joined Chengdu Juyou Network Co., Ltd. as an executive. Because he likes movies, he started playing DV very early. In 2005, he won the Best DV Film Award and the Best Director Award in the first DV Competition in Hunan for a public welfare short film to help out-of-school girls. In 2007, he set up a studio in Beijing to shoot online dramas independently and made viral creative advertisements for many brands such as Audi, Haier and Lenovo. At that time, the video website was still in its infancy, accompanied by many small teams like Guan Xiaojie, but the road in these years was generally bumpy with the video industry, and many people changed careers. Guan Xiaojie found her way by making 23 episodes of live-action animated online drama "Video Girl". It was in 2008 that he first tried to put an advertisement for Miyueguang brand organic rice in Gongzhuling National Agricultural Science and Technology Park in Jilin. The two parties agreed to calculate the value according to the video clicks, and settle it in 9 yuan/Jin of rice. So the manufacturer prepared tens of thousands of kilograms of rice. Who knows that the online drama was very popular after its launch, with the number of hits 1 10,000 Jin of rice. At that time, the production cost of online drama was very low, only 13000 yuan, and the income was nearly 100 times. Moreover, Guan Xiaojie's videos on China Unicom's mobile TV and hotel VOD system are paid, and the cost is recovered by 10 times. He began to ponder the business model and profit space here.

Because of his close communication with the planner during the period of brand advertising, he tried to enter viral marketing planning, such as the bundled promotion of Mengniu's "New Raising Road" and Zhang Ziyi's debut "Perfect". At the end of 20 10, Xu Maodong's "100% communication" gave him millions of angel investment, which enabled him to realize the idea of changing from advertising OEM to content independent brand. After half a year's preparation, adolescence entered the shooting stage. For the popularity of adolescence, he thought it was expected. Because the theme is grounded and the audience is concentrated, 1 year has three consecutive films, and the heat will come back immediately. "I can fire because I have been burning." Puberty will shoot at least five films, and the next series "Upper Position" that will be launched soon will still be launched at the speed of 1 year. "Guan Xiaojie summed up the reasons for success. "old boys was published on 20 10, and there is no sequel now." "Let the Bullets Fly" will be popular again, that is, for three months and a half, not for a whole year. Once successful, American blockbusters will be released one after another, such as Superman, Spider-Man and Transformers. Maybe the plot is not very good-looking, but the whole story is shaping characters, coupled with unforgettable love, I just want to learn this model. "

In addition to content products, the online marketing ability of Guangying Huashi and the relationship between video websites accumulated all the year round also contributed. In terms of distribution and promotion, we have established long-term cooperation with Bale, which focuses on the promotion of video websites, and at the same time focus on community interaction such as Weibo and Renren. The commercial form of Baltar is similar to that of China TV, but Guan Xiaojie thinks that there is more room for cooperation than competition, because the market is too big and there are too few players. "If we compete, our biggest advantage compared with Guava, Huaying Shi Sheng and video websites is that we are an independent content provider, and we can do network-wide marketing without any labels such as Shanda, Cool 6 and Media." Guan Xiaojie said, "Like, will Youku push the homemade drama of Ku 6? No But we can. " As a new industry, the future development direction of microfilm is far from clear, and the mainstream profit model is nothing more than advertising implantation and customer customization, which is relatively simple.

Guan Xiaojie believes that there are at least five profit models of Guangying Huashi, and they are all in progress: content payment, on the one hand, trying to watch the full version on the video website from Adolescence 2, on the other hand, cooperating with operators to promote mobile TV; Advertising placement, such as the advertising placement in the online game Taoyuan of Puberty 3, currently earns twice the production cost; Around the film and television, including mobile phone case, mobile phone charger, pillow, schoolbag, etc. , as well as novels, dramas, artist apps, music in movies, and singer's concert tour of the same name; Artist agent, so far has signed three artists, of which the advertising value of the heroine Zhao Ting is close to the third line 1 10,000; Content conversion, starting from the upcoming "Upper Position", all the works are shot according to the cinema standard, but two versions of microfilm and cinema will be cut out.

......& gt& gt

Question 7: Is microfilm easy to do now? Can you make money? It feels quite reliable, but the hesitation should be between 20000. Most consumers will choose brand-name products, and each product brand is different. This price probably belongs to a range and needs to be determined according to the requirements. If the price is low, the quality is average. If you want to find a better one, you need to add money to choose another product and consider the cost performance and demand yourself. This kind of high price, we must carefully choose, do more reference.

Question 8: Can you make money by making micro-movies? Hello, what's your major related to film editing? Are you in Beijing on May 1 this year? Our first pilot film has been completed, and we plan to launch a new microfilm in the second half of this year.

Personally, I think the future and money should be judged like this. If you love a line, you will have unexpected imagination and creativity. At this time, the future and money are just as collateral benefits, and they are constantly approaching you, but if you start from the future and money first, it may not be particularly comfortable.

Question 9: Can you make money by making micro-movies? Yes, of course, you can make money.

As long as you are good at shooting.

Then you can make a lot of money just by clicking on the internet.

There are business opportunities everywhere anyway.

Question 10: I personally made several micro-movies. How can I not make money? I can help you count the money when you are developed.