Information collection is to prepare unpublished products in information resources, including information collection and processing. It is the direct and important basis for topic selection planning. The extension of the last step of information collection is the beginning of topic planning.
Way:
1, internal channel
(1) Management of various functional departments;
② "gossip" channel-namely "gossip";
(3) Internal information network.
2. External channels
(1) mass media;
(2) government agencies;
(3) community organizations;
(4) various meetings;
(5) personal relationships;
(6) partners;
(7) users and consumers;
(8) External information network.
Extended data:
Information collection has the following four principles, which are the most basic requirements to ensure the quality of information collection:
(1) reliability principle
The reliability principle of information collection means that the collected information must be generated by real objects or environments, the information sources must be reliable, and the collected information must reflect the real situation. The principle of reliability is the basis of information collection.
(2) the principle of integrity
The integrity of information collection means that the collected information must be complete in content, and the collected information must reflect the whole picture of things according to certain standards. The principle of integrity is the basis of information utilization.
(3) Real-time principle
Real-time information collection refers to the ability to obtain the required information in time, which generally has three meanings:
First of all, it refers to the time interval between information occurrence and collection. The shorter the interval, the more timely. The fastest is information collection and information synchronization.
Second, enterprises or organizations can quickly collect information when a task is urgently needed, which is called timeliness;
Third, it refers to the time needed to collect all the information needed for a task. The less time it takes, the faster it is. The principle of real-time ensures the timeliness of information collection.
(4) the principle of accuracy
The principle of accuracy means that the collected information is highly related to the application objectives and work requirements, and the collected information is correctly expressed, which belongs to the scope of collection purposes and has applicability and value relative to the enterprise or organization itself. The higher the correlation, the stronger the adaptability and the more accurate it is. The principle of accuracy ensures the value of information collection.