Article 1 of the investigation report

First of all, in terms of study, try to get some academic qualifications in case it is easy to find a job after graduation. Secondly, actively participate in student union work, community activities, and part-time jobs outside the school to accumulate some experience, so this ensures that it is possible for businesses to make full use of the student union for campus publicity and make full use of part-time high-quality and cheap labor.

Through the above survey results, we can see that the basic living consumption and psychology of college students are realistic and reasonable on the whole, but the discrete trend is obvious and individual differences are great.

Mainly summarized as the following aspects:

The consumption of college students has its irrational side.

College students have no financial resources, poor economic independence and no consumption base. The non-independence of economy determines that college students have little experience in independent consumption and cannot rationally measure the consumption value and cost. College students have not yet formed a complete and stable consumption concept and their self-control ability is not strong. Their consumption is mostly random consumption and impulsive consumption induced by media propaganda or influenced by students around them. This is also the result of the demonstration effect of college students' consumption. Take mobile phone products as an example. At present, some college students who have mobile phones have communication needs, and family economic conditions permit. The other part has communication needs, but family economic conditions can't afford it. There is also a part of "luxury goods" consumption, which has neither communication needs nor family economic conditions. "Luxury" consumption is caused by the demonstration effect of college students' consumption and the psychology of comparison.

College students have high loyalty to brands.

To some extent, college students will believe their real experiences. If they have a good experience with a brand's products, they will stick to using them, thus gradually forming a fixed preference and eventually forming a habit of using them, and maintaining good loyalty to this product. Shampoo, for example, smells good, has good quality and obvious effect, which will encourage them to continue to use it.

3. College students pay more attention to fashion consumption.

Students are active in thinking, have a strong thirst for new things, like to pursue new trends, dare to innovate, and consume vigorously, and entertainment consumption accounts for a large proportion of all consumption. For enterprises, China Mobile has done a good job. With the help of Jay Chou, a popular fashion spokesperson, they cheered for the "M-Zone", and at the same time, they used students' psychology of pursuing high quality and low price to launch student cards, which won many achievements.

Third, some suggestions for merchants:

1. In order to avoid the suspicion of unified purchase of books by colleges and universities, the state explicitly stipulated in 20xx that students are not forced to purchase books through school channels. Therefore, the vast majority of students order books from foreign bookstores through class collectives, and the price is 8.5 fold. I think this provides a good opportunity for booksellers and online bookstores. If booksellers can take the initiative to contact the students' union in major universities for purchasing at a lower discount, they will certainly make a lot of money, and finally realize the mutual benefit between students and merchants. Similarly, major online bookstores still need to improve in this respect, and the channels are not transparent enough and the information is not clear enough, which seriously hinders sales.

According to the survey, college students spend a large proportion on daily necessities, especially shampoo. Major shampoo manufacturers should pay attention to college students, a special consumer group, and pay more attention to the differentiation and specialization of their products, such as producing shampoo brands that are conducive to clearing the brain and concentrating.

3. Opening chain fast food restaurants around colleges and universities in a region to provide students with special meals, coupled with high-quality and fast service and clean and hygienic dining conditions, will definitely win the favor of the majority of students.

In a word, the consumer market of college students is gradually expanding, and people's attention to it is gradually put on the agenda. Therefore, the consumer market for college students will surely become a battleground for businesses, and all enterprises and businesses should further expand the consumer market and seize the opportunities.

Investigation report 2

Recently, we visited some graduates of our college in Hangzhou in order to know the employment situation of our college graduates and the social requirements for talents, master the opinions and suggestions of employers and graduates on talent training in our college, and promote and strengthen the education and teaching reform in our college. Through the discussion with the person in charge of the employer and the graduates, the research was carried out.

The contents of this survey mainly include two aspects: first, the evaluation and employment standards of graduates from our college by employers; Second, graduates' evaluation of school teaching and valuable suggestions on the quality that college students should have.

1. During the communication with the person in charge of the employing unit represented by Zhejiang Zhonghui Tax Agency, they expressed satisfaction with the comprehensive performance of the graduates of our college, reflecting that the students have strong practical operation ability, solid mastery of professional theoretical knowledge, hard-working, self-motivated and willing to contribute. Employers' requirements for graduates are not only about school grades, but also about students' comprehensive quality and ability, especially their ability to communicate with others. They spoke highly of our college's practice of actively organizing students to apply for the certificate of certified tax agents. At the same time, the employer also put forward some pertinent suggestions for our teaching: I hope the school can make more reasonable arrangements for students' internships and strengthen school-enterprise cooperation to cultivate more practical talents.

2. Some graduates, represented by Huang Liping, are generally satisfied with the school's education and teaching work, and think that the teaching situation in our college is good, and the professional courses offered can better meet the needs of society and have strong applicability. At the same time, the college should further strengthen the practice teaching and constantly improve the students' ability to integrate theory with practice. Schools should strengthen career planning guidance and employment guidance for students. In addition, according to their own study and work experience, graduates put forward some suggestions for college students: cherish the good times at school and make reasonable study and development plans according to personal hobbies; Strive to cultivate their abilities and qualities in all aspects; Constantly improve their innovative consciousness and practical ability, and cultivate good professional ethics and the spirit of unity and cooperation.

This follow-up survey of graduates has provided some beneficial enlightenment for the college to deepen the reform of education and teaching: First, we should continue to adjust the professional structure and optimize the curriculum. Curriculum setting should focus on social needs and avoid the phenomenon that personnel training is out of touch with social needs; Secondly, we should further strengthen the teaching links such as professional practice and graduation practice, build a broader platform for the contact and cooperation between the college and relevant social departments and industries, and create good conditions for the further improvement of practical teaching; Thirdly, we should carefully organize students to carry out social investigation and social service activities in combination with professional training, cultivate students' sense of social responsibility and good humanistic consciousness, and promote the improvement of overall quality.

Investigation report 3

Every time after school, I will see my classmates strolling on the school road, and some are strolling in front of the snack bar; Some are surrounded by toy stores; It's ... there's a big question mark in my mind Where do students get their pocket money? What is it used for? So, I investigated these question marks.

survey

I interviewed my classmates about pocket money. I first investigated the source of pocket money. From the results, I found that most of them used lucky money as pocket money, and parents provided it to fifteen students. I also investigated the use of pocket money. From the results, I found that snacks and toys accounted for about 70%, while books and newspapers only accounted for 30%.

analyse

1, parents don't use pocket money to manage their children.

During the Chinese New Year, about 80% students have lucky money, and only 20% parents give it voluntarily. It can be seen that lucky money is the basic pocket money for students.

Parents love their children and give them pocket money regularly, but they don't properly manage their children's pocket money, which leads them to buy some junk food that is harmful to their health.

conclusion

1, the source of students' pocket money is mostly lucky money or parents.

Students' pocket money is used to buy toys and snacks that have nothing to do with study.

suggestion

1, parents give their children less pocket money.

2. Let children have a money plan.

If you save more, you can put it in the bank.

4, let the urban management strengthen management, do not let vendors sell things on the school road, so as not to block traffic.

Investigation report 4

Since winter, smog has deprived people of the right to enjoy the sunshine. 1 month smog weather is as high as 25 days. As primary school students, we should also do something about it. Chinese teacher He Laoshi simply asked us the following questions about the haze weather:

1. What is the impact of smog weather on people's lives?

2. What is the reason for the haze weather?

3. How to improve this situation?

On the basis of the teacher's question, I revised it and made a questionnaire about smog. I investigated my family's views on smog weather, as well as their troubles and understanding. After the survey, I conducted a survey on the Internet, and the results of the network data survey were as follows:

What do you think of the air quality in your area? According to the survey, 7% and 4% of the respondents said it was very good, 25% and 3% said it was relatively good, 3 1.7% said it was average, 17.6% said it was poor, and1.

What do you think is the cause of this national smog weather? According to the survey, 62% and 3% of the respondents think that the industrial pollution is serious, 37% and 5% think that the tail gas emission exceeds the standard, 13 and 2% think that the construction dust, 42% and 0% think that it is the diffusion of pollutants, and 24% and 4% think that it is the climate.

What is the impact of smog weather on citizens' lives? According to the survey, 39% and 8% of the respondents said that they would cause respiratory infections and other diseases, 40% and 8% of the respondents said that they were afraid to go out, 36% and 9% of the respondents said that they were afraid to open the window, 64% and 9% of the respondents said that their travel was affected, and 30% and 8% of the respondents chose something else.

How will everyone respond to the smog? According to the survey, 19, 0% of the respondents said that they were closed at home, 44.0% said they wore masks when they went out, 16, 8% said they installed air purification equipment, 43%, 1% said they paid close attention to the air quality report, and 29,8% of the respondents chose something else.

Article 5 of the investigation report.

Today's society is more developed and families are richer than before. Mom and dad's salary is either 1000, or 20xx or more than 3000. With the development of society, the requirements for students are getting higher and higher. Therefore, children can ask their parents for pocket money at will. However, what do they want to buy with the money? I made an investigation report with doubts.

survey

I find that spicy food and barbecue are the most popular with children. There are always people around the booth, which makes it crowded with people. There are also some toys that sell quickly, such as Transformers, Barbie dolls, combat gyroscopes, and Koro, all of which are children's favorite toys. Some children also like to compare with others and spend money on things that are more expensive and beautiful than others. There are also some children who take money to buy prank items to scare their friends.

analyse

1. At school, students holding mala Tang and barbecues can be seen everywhere. Perhaps, spicy food and barbecue are the main culprits for students to spend money indiscriminately.

Toys are indispensable things in people's childhood. The cost of toys also accounts for most of our students' pocket money. Most students like to take toys to school. This will not only affect the study, but also violate the school rules.

conclusion

After my investigation, I know that many children almost ask their parents for money in the name of buying breakfast, and then buy snacks and toys at street stalls. Such behavior not only affects our health, but also affects our study.

suggestion

I suggest that schools should take better measures to prevent this phenomenon from happening again, strictly manage students' campus diet and pay attention to children's health. Only in this way can the flowers of the motherland bloom more brilliantly!

Article 6 of the investigation report.

Status quo: The sky in Guangzhou was cloudy a few days ago. Many citizens talked about "returning to the southern sky" and "poor visibility and dirty air". The humid and gloomy air is very annoying to the citizens. According to the online survey report, more than 70% of the respondents believe that the air quality in Guangzhou is not ideal, and smog weather is easy to induce respiratory and cardiovascular diseases.

Reason: According to the data of Guangzhou Environmental Monitoring Center Station, in 20xx-20xx, air pollution in Guangzhou mainly came from mobile sources such as industry (32. 1%), motor vehicles (2 1.7%), dust (10.4%) and living sources (8.6%). Among them, more than 30% of industrial sources are seriously polluted, and most of them come from coal burning.

Based on the above data, I suggest improving air pollution from the following points:

1, reducing pollutant emissions in industrial areas. (1) pollution-free energy is widely used, such as solar energy, wind energy and hydropower. (2) Fuel pretreatment, such as desulfurization before burning coal.

2. Citizens should drive less private cars and try to take public transportation, ride bicycles or walk.

3. Residents' domestic garbage must be classified and put in according to the requirements.

4. Strengthen greening, let more plants absorb pollutants and reduce the degree of air pollution.

Guangzhou is my home, and environmental protection depends on everyone. Let's work together to create a green home!