Fuwa is the mascot of the 29th Olympic Games in Beijing in 2008. Its color and inspiration come from the Olympic rings, the vast mountains, rivers, lakes and seas of China and people's favorite animal images. Fuwa conveys the spirit of friendship, peace and initiative to children all over the world, as well as the beautiful wish of harmonious coexistence between man and nature.
[Edit this paragraph] Fuwa produced.
In the evening of June, 2005 165438+ 101. The Beijing Workers' Gymnasium, the oldest sports building in New China, is dressed in festive costumes. As night falls, Beijing will enter the countdown to the 2008 Olympic Games 1000 days. In the commemorative activities held for this important moment, the mascot of the 29th Olympic Games was finally unveiled.
/kloc-at 0: 05: 20, Jia Qinglin, the leader of the Party and the state, touched the switch on the release device, and five laser beams emitted by the release device were projected on the big screen, outlining the outline of the mascots, and five lively and lovely mascots were fixed on the big screen. At the same time, five 2-meter-high inflatable mascots stepped onto the stage from behind the big screen-this is the long-awaited mascot of the 29th Olympic Games-Fuwa.
Fuwa are five lovely close friends, whose shapes blend the images of fish, giant panda, Olympic flame, Tibetan antelope and Shayan kite.
Every doll has a catchy name: Beibei, Jingjing, Huanhuan, Yingying and Nini. In China, it is a traditional cultural way to express love for children. When you connect the names of the five dolls, you will read Beijing's kind invitation to the world "Beijing welcomes you".
Fuwa represents the dreams and aspirations of the people of China!
[Edit this paragraph] Fuwa meaning
( 1)
Fuwa's theory of five elements is full of profound philosophy. The five elements are China's ancient material view and the source of Chinese civilization. It originated from the ancestor Fu or earlier, and China's profound astronomy, calendar, Yijing, Confucianism and Taoism all originated from the wisdom of the five elements. The five elements mentioned by the ancients refer to: gold, wood, water, fire and earth. They believe that nature is composed of these five elements, that is to say, the five elements are used to explain the origin and diversity of everything in the world. In this sense, Jin Yan is gold, panda is wood, fish is water, flame is fire, and Tibetan antelope is earth. It shows that China is a country with a history of 5,000 years, including everything in the world, and it also implies that China people are broad-minded and have a wide range of rivers. The meaning of the five elements used in traditional Chinese medicine: gold, which represents the properties of subsidence, cold and convergence, is lung. Wood, representing the function of growth, growth and comfort, is the liver. Water, representing the nature of moistening, cooling and sealing, is the kidney. Fire represents warmth, upward and heart. Soil represents biochemistry, bearing, acceptance, etc. , is the spleen. The application of the five elements theory to medicine in Neijing has played an important role in studying and sorting out the clinical experience accumulated by the ancients and forming a theoretical system with Chinese medicine characteristics. In the late Warring States period, the five elements were put forward, namely, Jin Kemu, Mutuke, Tukeshui, Shuihoke and Huojinke. Jinshui, aquatic wood, Muhuo, Huotu, Tujin. These thoughts are the inventions of the ancients, and also conform to the theory that matter is the origin of the world in modern materialism, which contains natural laws and philosophical thoughts. Fuwa's theory of five elements is scientific and profound.
(2)
Fuwa's response to the Five Rings is full of cultural wisdom. The color symbols of the Olympic rings represent five continents: blue (Europe), black (Africa), red (America), yellow (Asia) and green (Australia). According to the spirit of the Olympic Charter, the five-color ring symbolizes the unity of the five continents. Athletes meet in the spirit of active competition and friendship, and its cultural connotation is very rich. Fuwa is an extension and portrayal of the five rings. "Fuwa Beibei" prototype fish baby, from Jianghu, represents prosperity. The patterns of fish and water symbolize prosperity and harvest in China traditional culture and art, and "fish" also contains more auspicious wishes. Pure and lovely Beibei, like a master of water sports, is the representative of the blue ring in the five rings. The prototype panda "Fuwa Jingjing" comes from the forest, representing joy and symbolizing the harmony between man and nature. The Yellow Emperor in ancient China, also known as the Xiong family; In the Western Zhou Dynasty, the ancestor of Chu was also named after a bear, and the later king was named Xiong Qu. It can be seen that its historical origin is long. Naive panda is the black symbol in the five rings. The prototype Olympic flame of "Fuwa Huanhuan" represents passion. In ancient China, Suiren invented drilling for fire, which became the birthplace of the world's kindling and made a big step forward for human society. Ancient wars were also dominated by fire attack; This shows that fire is indeed a sacred flame in our country. Nowadays, the flame is burning, conveying the faster, higher and stronger Olympic spirit to the world. Huanhuan is a metaphor for athletes of various ball games and represents the red ring in the five rings. The prototype Tibetan antelope "Fuwa Yingying" comes from the plateau and represents health. According to historical records, Yan Di nationality originated in Jiang Shui, and sheep is also a symbol of good luck and a demonstration of green Olympics. "Fuwa Yingying" is a metaphor for agile track and field athletes and represents the yellow ring in the five rings. The prototype swallow of "Fuwa Nini" comes from the sky and represents luck. Swallow, commonly known as the mysterious bird, is the totem of Shang Dynasty, and "Swallow" also represents Yanjing (Beijing). Swallows are messengers of spring. It speaks softly, is light and agile, and brings happiness and blessings to people. Fuwa Nini is a gymnast, which is the green part of the five rings. Colorful Fuwa is the symbol of the Olympic rings.
(3)
Fuwa said to Five Blessingg, Good luck. Five blessings is the nicest blessing from China people. The word "Five Blessingg", which originated from Hong Fan in Shangshu, refers to: long life (long life), wealth (wealth and dignity), health and tranquility (health and tranquility), kindness and virtue (kindness and generosity), and a good death in Five Blessingg (no disaster, no disease, no death).
(4)
Fuwa's response to idioms is appropriate. Idioms with five words are of great significance. All corners of the country (five continents and four seas) means uniting the majority of people, and the five dolls represent all corners of the country. The Olympic Games is a big family. The participating countries and athletes come from all corners of the country. Everyone is United and enjoys peace and joy. Wutong miscellaneous place refers to all places, that is, east, west, north and south. Don't five dolls represent the world in five directions? Five-star alignment, also known as "five-star convergence", is a phenomenon used by the ancients to indicate that the five planets Jin Mu, water, fire and earth appear on the same side of the sky at the same time. Because this phenomenon is rare, the ancients thought it was a sign of good luck. At the Olympic Games, athletes from all over the world gathered in China. Isn't it a five-star party? Colorful, colorful, refers to all kinds of bright colors, then Fuwa is colorful and loved. There are various works, which are metaphors of unpredictable things and all walks of life. All kinds of sports in the Olympic Games are masterpieces in this respect. Impressive metaphor admiration to the extreme. Fuwa will join people all over the world in admiring the outstanding performance of athletes. Five winds and ten rains, five generations of Qi Chang, five hundred arhats, learning to be rich in five cars, five sons entering the subject, and five buckets of rice not bending over, are all thanks to Fuwa.
(5)
Fuwa should tell other countries that this is a characteristic of China. Many Olympic host countries choose to make mascots, which can be said to have their own characteristics. 1972 At the Munich Olympic Games, Germany introduced the purebred beagle "Valdi" as the mascot. This elf with short ears and thighs is agile, tenacious and patient, which embodies the athlete's character. The colorful colors around symbolize the colorful land of Germany and express a lively and harmonious atmosphere. 1976 The mascot of the Montreal Olympic Games is a beaver, and its name is "Amik". Compared with more and more complicated designs in the future, Amik is the simplest mascot in previous Olympic Games. 1980 Misa, the mascot of the Moscow Olympic Games, is a cute and lively little brown bear. Misa shed tears at the closing ceremony, because the war destroyed the Olympic Games and unity and friendship, and was called the most emotional mascot. There are also 1984 "Uncle Sam", 1988 "Dolly Tiger", 1992 "Kobe Bryant", 1996 "Izz" and "Sydney 2000" mascots.
Transformers
It is the floorboard of a series of toys and comics/movies jointly developed by Hasbro Company of America and TAKARA(タカラ Company of Japan since 1984. However, due to the misunderstanding of adults who don't know much about cartoons, it is widely extended to various (deformable) robot toys and cartoons to some extent.
Pikachu Pikachu
"Pikachu" was originally just a set of game software,1went online in February 1996, while1April 1997 came out with comics, with no comics in the middle. After the game software was launched for a period of time and occupied a certain market share, researchers found that the game content can be developed and adapted into stories. Then there was animation.
Now in Japan alone, the copyright value of Pikachu's image is as high as 654.38+000 billion yen every year. In 2006, the total market size of Japanese animation industry has reached more than 2 trillion yen, accounting for more than 10% of Japan's GDP, and it has become the third largest industry in Japan. In 2007, Pikachu, the 2007 movie version of Pokemon, the top ten box office in Japan, was worth 5 billion yen. Now, Pikachu's derivative products have achieved good market results in many countries. From toys, stationery, clothing to food, the image of Pikachu appears in every corner of public life.
Snoopy Snoopy
1950 10 4 Snoopy first appeared in peanut comics.
1952 snoopy dreamed that he could walk on two legs.
1965 appeared on the cover of Time magazine.
1966, the dog house caught fire, and letters of condolences from all sides flew like snowflakes.
1967 appeared on the cover of Life magazine with its owner Charlie Brown.
1969 snoopy and Charlie Brown board Apollo 10.
1990 The exhibition "Popular Snoopy" was held in the Louvre in Paris.
In 2000, Snoopy was 50 years old and his father Schultz died.
Altman: ルトラマン
It is a science fantasy TV series shot by Yuangu Co., Ltd., which has evolved from magazine serials, movies and TV series into programs.
Other official translations of Altman China: Superman, Super Manpower Overlord, Salted Egg Superman.
Produced by Yuangu Company, taking Altman as the object to develop new ideas. 1965, the 28 episodes of TV feature film "Altman" produced by Yuangu Company caused a great sensation in TBS TV station in Japan. The first president of Yuangu Company and the famous director Yuangu Yinger decided to launch a new series, so the science fantasy feature film "Altman" began to be broadcast in the prime time of TBS every week.
Color works after OTQ. (Otq is an H film) The origin of the monster is Otq, and the origin of Altman is this work. As the first series of works, his brilliance will never disappear.
Mickey mouse Mickey mouse
The most famous mouse in the world. 1928, Mickey Mouse officially appeared on the silver screen in Steamboat Willie, the world's first audio animation, and entered the entertainment circle from then on. Mickey, with his easygoing and happy nature, has become an optimistic cartoon image in the eyes of children and families, and is loved and trusted by people. Mickey is the protagonist of Mi Miao Miao Family. He encourages his friends and audience to keep looking for answers to the questions in life. Although Mickey has various personalities, he is everyone's good friend. His charm and friendliness made him the central figure of Miaomiao Tower, while his kindness and rich emotions made him the most popular cartoon image in history.
Donald duck Donald duck
/Donald Duck is one of the most famous figures in Disney. He has a warm heart and is always full of kindness. In fact, he is always impatient and loves to lose his temper (of course, his luck is not so good). He has a hot temper, likes to argue with others, likes to exaggerate the facts, and often complains about small things and unsatisfactory places in life. It is precisely because of this character that he is doomed to always be frustrated in all aspects of his life. He is a loser, but he is not a coward because he has been working hard. Donald and Mickey are good friends, and his girlfriend is Daisy Duck. Donald has three little nephews, Wheeler/Wye, Toure/Dewey and Ruhr/Louis.
Superman, also known as Superman: the body of steel
A fictional superhero, a classic character in American comics, appeared in the work of the same name by DC Comics Company. Its role also appears in different TV series and movies.
Superman was born in Klip and has an alien name "Kal-El". When he was a baby, he was sent to a spaceship by his father "Jor-El" and his mother "Laura". When his spaceship left, the planet where he was born exploded. His spaceship landed on the earth. It was adopted by a couple at Kent Farm in Smallville, Kansas, USA, and was renamed "clark kent". When he grows up, he works as a reporter in metropolis. Superman's most famous debut is Action Comics. On the June issue of 1938. Jerry Siegel, one of the original authors, once created the image of a bald and evil superman when he was a student, but after all, he was not the son of Krypton that we are familiar with now.
Hard-hearted train man
"Iron Brave Train Man" is the latest cartoon produced by TOMY Company in Japan. On the one hand, the protagonist of the story is a middle school student, Zhe Xue and Mei Naiya, and on the other hand, a hard-hearted train man, such as Hope and Sunshine, headed by a doctor. These train people usually fly on high-speed railway lines all over Japan every day, carrying passengers coming and going. However, a dark army headed by the fast devil is committed to fighting them everywhere. These bad guys tried everything, such as moving the wrong side of the railway, inventing a device to absorb the energy of the train people, and taking the elimination of the train people as a means to achieve their goal of highlighting themselves. With his unique skills, the resourceful and fearless train man skillfully responded to the dark legion and fought with wit. With the help of middle school students Zhexue and Meneya, he could defeat the dark legion and win every time. This cartoon story is humorous, with tense plot, exquisite picture and three-dimensional sense, which is deeply loved by young audiences.
Teddy Bear Teddy Bear Roosevelt Bear
Strictly speaking, our common stuffed bear toys are not real teddy bears. Just as cars have different shapes, specifications and brands, plush bears also have different brands, styles, appearances and even designers. It is impossible to represent all bears with teddy bears. However, because teddy bears are so widely used, people usually refer to all plush teddy bears as teddy bears.
In fact, plush teddy bears existed long before teddy bears appeared. Although there is no direct evidence to prove the origin and provenance of the earliest invention of teddy bears, there are traces of teddy bears as early as the end of19th century. 1880, the most popular toy in Berlin was a wooden bear standing on four wheels (a toy car that could be pulled around on all fours). At the same time, a drinking bear made of automatic clockwork is also popular in local bars in Moscow (a clockwork bear toy, which can not only drink wine from a glass with a bottle, but also smoke and dance). At present, Steiff, the most famous teddy bear manufacturing company, has also made some vertical non-puppet bear toys with chains embedded in their noses at 1893. These teddy bears, which have not been baptized for more than 0/00 years, appear as realistic images, which are not only visually realistic, but also very heavy and hard to touch. Into what we now know as a plush bear with rotatable limbs,
In fact, teddy bear is an independent proper noun. The most correct statement should be that only bears made between 1903 and 19 12 before World War I, that is, during President Roosevelt's term of office, can be called teddy bears.
Teddy bear, born in 1903, originated from President Roosevelt's love for bears and its popularity at that time. It can be said that it is the ancestor of the plush bear now. It has a plump figure and limbs, fluffy and warm Angora wool, simple materials and embroidery thread, simple and honest expression, and 100% hand sewing and filling work. Whether from the United States or Europe, the spirit left over from ancient times still exists today.
However, this kind of real teddy bear, even the so-called antique bear, is rare now. Only in books, museums or collectors' homes can we get a glimpse of its true face. But these teddy bears, which are gone forever, are revived under the current retro trend and historical nostalgia, as well as the concept of auction and collector preservation. Manufacturers have been re-opening the mold to imitate the replica bear at that time, or deliberately imitating the retro bear toys of the old days.
Barbie Barbie
The popularity of Barbie affirmed her influence on western children, which caused a high degree of supervision. Most of her criticisms are based on the fact that children will regard Barbie as a model object and try to imitate her assumptions.
1:In September 2003, Saudi Arabia, a Middle Eastern country, banned Barbie from selling in China, believing that Barbie did not conform to Islamic thought. The Committee's vice-chairman in charge of reproductive ethics and prevention said: "The revealing clothes and shameful posture of the Jewish Barbie doll are symbols of the depravity of the West. We should pay attention to her danger and be careful. "
2. In the Middle East, there is a doll named Rafe, similar to Barbie, but designed to cater to the Islamic market, and she is not produced by Mattel. In Iran, besides Barbie dolls, there are Sarah and Dara dolls to choose from.
"Barbie" has become a derogatory term to describe stupid women, and the most famous song is "Barbie's Girl". Mattel produced a talking Barbie doll on 1992. The sentences that this series of dolls can say include: "Do we think we have enough clothes?" "I love shopping!" And "Want a pizza party?" . Every doll can say four of the 270 sentences, so no two dolls are the same. Although only 1.5% of dolls will say, "Math class is difficult!" However, it has attracted criticism from the American Federation of University (Postgraduate) Women (American Association of University Women). 1992 10, Mattel announced that Barbie would never say that again, and provided a substitute for the doll owner.
4. Barbie's waistline One of the most common criticisms of Barbie is that she promotes unrealistic female body images, which leads to anorexia among women who imitate Barbie. Critics say that if a woman wants to have Barbie's figure, she needs to be 7 feet 2 inches tall, weigh 1 15 to 130 pounds, have a hip circumference of 30 days to 36 inches, a waist circumference of 18 to 23 inches and a chest circumference of 38 to 48 inches. At the same time, she will lack enough 17% to 22% fat to maintain menstruation. 1997 Barbie's waistline has increased after the redesign. Mattel pointed out that this change will make Barbie more suitable for wearing modern fashion designs.
The mother of Barbie dolls
Ruth Handler is the founder of Barbie, the longest-selling toy in the world toy market, and later founded Mattel Toy Company, which is one of the most successful female entrepreneurs in the United States. Now, Barbie dolls have been sold to more than 50 countries around the world, with total sales exceeding10 billion yuan.
On April 28th, 2002, major newspapers and periodicals forwarded a surprising news one after another: Ruth Handler, the 85-year-old creator of Barbie, passed away. For half a century, Barbie created by Ruth has almost become the darling of little girls all over the world. With the popularity of this doll with big eyes and long hair, Barbie doll today is not only a toy, but also a symbol of American women and American culture, just like McDonald's and KFC all over the world. As the founder of this brand, Ruth has given dreams and hopes to women all over the world with her lifelong efforts.
Teletubbies, Teletubbies
Tinker bell, Dixie, LAA-LAA, and Po.
Teletubbies are well-known star dolls in Britain. Children imitate the actions of Teletubbies in every street and alley, speak Teletubbies' language and sing Teletubbies' children's songs. Even the United States has caused quite a stir. Last month, ABC News made a series of reports and discussions on Teletubbies. In fact, "Teletubbies" has been broadcast in Britain for only one year, and it has aroused great response from the audience. It can be said to be a great event of British children's programs. On the other hand, Sesame Street, which has been broadcast by PBS in the United States for nearly 30 years, and Teletubbies, which is broadcast by BBC in the United Kingdom, are both children's programs, but the program styles are quite different. The content of Teletubbies is extremely simple and safe, while Sesame Street contains a lot of information. In addition, in developing countries, such as Africa, we have to rely on many programs imported from abroad because of insufficient production costs, but none of them can be broadcast like Teletubbies, which fascinates local children.
Teletubbies have attracted the attention of children's program practitioners, parents and children all over the world (both developed and developing countries). As a person who has been making children's programs for 20 years, I am curious about what kind of children's programs Teletubbies are. The author was lucky enough to attend the second World Children's Summit held by BBC in London on March 8th this year, and got to know the doll, producer Anne Wood and production director Nick kirkpatrick who were in charge of this program. When they knew that the author had many years of experience in children's programs and their intentions in making children's programs, they enthusiastically introduced me to all kinds of Teletubbies. In addition, the author also told Teletubbies' production unit that children's programs are the key programs produced and broadcast by public television in China, and perhaps we are all mass audiences. Maybe we all have a sense of mission to children's programs. The author is very interested in Teletubbies, so he gives me whatever I want to ask and satisfies my curiosity. Anne Wood specially arranged for me to visit the shooting scene, and explained to me the planning, pre-production research, program testing, workflow, the cooperation between the doll and the British BBC, and the distribution of mutual rights and interests.
Teletubbies is a new program of British BBC, which makes preschool children feel refreshed. The funding of the program comes from competition, and the children's department and primary schools of BBC in Britain also think that the program Teletubby produced by Doll can obviously satisfy all editorial beliefs. Anne Wood and Andy Davenport are long-term partners in making award-winning films, and their high-quality children's programs are widely known. Anne Wood has produced five other types of children's programs and won many awards internationally. She has been teaching English in England for 39 years 1 1 to 18-year-old children. Andy works as an actor and puppet operator in Doll. He took a four-year language science course at UCLA. For children aged 0 to 5, he also has in-depth research and five years of clinical experience. So Anne and Andy not only have practical experience, but also have a clearer understanding of children's language.