This major trains applied professionals who systematically understand the relevant theoretical knowledge of management, economics and real estate development and management, master the basic market research methods, have the professional abilities needed for project development, project management and enterprise operation, are familiar with the relevant policies of the industry, and can engage in project investment evaluation, real estate marketing, project management and property management in real estate development, real estate agency, construction engineering, finance and other related enterprises and relevant government departments.

Main courses: microeconomics, macroeconomics, management, statistics, project cost and management, real estate development and management, real estate investment and financing, architectural architecture, architectural drawing and AutoCAD, project management, real estate marketing, residential area planning, real estate development and management practice, real estate development simulation training, enterprise comprehensive simulation training, etc.

Two, e-commerce major (network marketing) (application-oriented undergraduate)

This major trains students to systematically understand the relevant theoretical knowledge of economics, management and e-commerce, master the methods of network marketing, financial management and e-commerce operation, have the professional ability of e-commerce system construction and management, enterprise operation and e-commerce project planning, and can engage in website management, network marketing, e-commerce system planning and e-commerce application-oriented professionals in government departments, institutions and enterprises.

Main courses: management economics, marketing, management, financial management, accounting; Payment and security of e-commerce, construction and management of e-commerce system, introduction to e-commerce, e-commerce technology, network marketing, e-commerce mode, enterprise operation management, business strategy, e-commerce training, e-commerce professional simulation training, enterprise comprehensive simulation training, etc.

Three. Marketing Major (International Marketing) (Applied Undergraduate)

This major trains international marketing application-oriented professionals who systematically understand management, economics, international marketing and other related theoretical knowledge, master market research, marketing planning and market development methods, have strong professional ability in scientific research and practical work, and can engage in commodity management, marketing planning, market research and development, advertising creative planning, marketing forecasting and other work in enterprises and institutions.

Main courses: microeconomics, macroeconomics, management, statistics, marketing, consumer behavior, market research and prediction, business negotiation and promotion skills, brand management, marketing planning and practice, service marketing, international marketing, new product development management, classified channel management, modern logistics management, marketing professional practice, marketing simulation training, enterprise comprehensive simulation training, etc.

Four, computer science and technology (network application technology) (application-oriented undergraduate)

This major trains application-oriented professionals who systematically understand the basic theoretical knowledge of computer science and technology, master the techniques and methods of computer network establishment, management, network application system and software development, have the ability of network design, implementation and maintenance, and can engage in network management and maintenance, network application and development in state organs, enterprises and institutions.

Main courses: C language programming, operating system, data structure, database principle, computer assembly and maintenance, Web development technology, network application technology practice, software engineering, computer network construction, software engineering, computer network management, network application service management, network application technology professional practice, network application technology professional comprehensive training, etc. V exhibition economy and management (exhibition management and service) (applied undergraduate)

This major cultivates applied talents of exhibition economy and management who have a systematic understanding of the relevant theoretical knowledge of management and economics, master the methods of exhibition planning, organization and management, have the professional abilities of exhibition project research, project establishment, exhibition invitation and operation management, and can engage in exhibition scheme planning, exhibition project sales, exhibition site operation management and other work in various exhibition enterprises and institutions at all levels.

Main courses: microeconomics, macroeconomics, management, basic accounting, management information system, exhibition economics, exhibition practice, exhibition planning, exhibition design, exhibition laws and regulations, exhibition business negotiation, exhibition marketing, large-scale event planning and organization, exhibition communicative English, exhibition professional practice, exhibition professional simulation training, enterprise comprehensive simulation training, etc.

Intransitive Verb Tourism Management Major (Tourism Enterprise Management) (Applied Undergraduate)

This major trains application-oriented tourism enterprise management professionals who systematically understand the relevant theoretical knowledge of management and economics, master the management methods of tourism enterprise finance, human resources and marketing, have the professional ability to analyze and deal with practical problems in tourism enterprise management, and can engage in tourism enterprise consulting, service and management in tourism enterprises and institutions and tourism administrative departments at all levels.

Main courses: microeconomics, macroeconomics, management, basic accounting, management information system, tourism enterprise management, tourism economics, hotel management, travel agency management, tourism resources science, tourism marketing, tourism enterprise investment and management, tourism enterprise human resources management, tourism English, basic knowledge of tour guides, professional training of tourism management, simulated training of tourism management, comprehensive simulated training of enterprises, etc.

Tourism Management Major (Business and Leisure Tourism Management) (Applied Undergraduate)

This major trains applied business leisure tourism management professionals who have a systematic knowledge of management and economics, master the management and service methods of business leisure tourism industry, have the professional ability to deal with the practical problems of daily management of leisure tourism industry, and can engage in business leisure tourism consulting, service and management in leisure tourism, tourism enterprises and institutions and tourism administrative departments at all levels.

Main courses: microeconomics, macroeconomics, management, basic accounting, management information system, leisure science, tourism economics, hotel management, travel agency management, tourism resources science, tourism marketing, golf competition rules and club management, business communication and social etiquette, basic knowledge of tour guides, professional training of tourism management, professional simulation training of tourism management, comprehensive simulation training of enterprises, etc.

Chinese Language Major (Business Secretary) (Applied Undergraduate)

This major cultivates systematic knowledge of Chinese, linguistics, literature and other related theories, and grasps methods such as office affairs management, business and meeting processing, and common document writing. It has strong abilities in document processing, writing, office affairs management, meeting organization and service, is familiar with the rules and practices of business activities, and can engage in office affairs and business work in enterprises and institutions.

Main courses: secretarial science, modern Chinese, introduction to linguistics, accounting, management, primary financial management, western economics, business secretary practice, business document writing and practice, organizational behavior, meeting organization and planning, business communication and negotiation, management psychology, international trade practice, professional practice of business secretary, comprehensive training of business secretary, etc.

Nine, English major (International Financial English) (applied undergraduate)

This major trains applied professionals who systematically understand English and financial theory knowledge, master English listening, speaking, reading, writing and translation methods, have strong comprehensive English application ability, are familiar with relevant financial laws, regulations and practices at home and abroad, and can engage in foreign affairs management and translation work in banks, other financial institutions and foreign-related enterprises and institutions.

Main courses: English pronunciation, English listening, spoken English, English reading and writing, advanced English, international financial English practice, business management of commercial banks, translation theory and practice, securities investment, insurance, basic accounting, international trade theory and practice, survey of English-speaking countries, international financial English professional practice and comprehensive training for international financial English majors. X. Financial Management Major (Financial Management) (Applied Undergraduate)

This major trains financial management application-oriented professionals who systematically understand the relevant theoretical knowledge of management and economics, master financial and financial management methods, have the professional ability to analyze and solve financial problems, and can engage in financial management and consulting, financial analysis, securities investment, accounting and other work in various enterprises and institutions, securities and financial institutions.

Main courses: microeconomics, macroeconomics, management, statistics, management information system, intermediate financial management, intermediate financial accounting, auditing, corporate strategy and risk management, securities investment, financial planner foundation, personal financial management, tax law, venture capital, financial management professional practice, financial management professional simulation training, enterprise comprehensive simulation training, etc.

XI。 Accounting major (corporate finance and financial information management) (applied undergraduate)

This major trains applied professionals who systematically understand the relevant theoretical knowledge of management and economics, master accounting and financial management methods, have the professional ability to analyze and solve general problems in accounting, finance and finance, and can engage in financial accounting, financial management and consulting, financial analysis and auditing in various enterprises, institutions, securities and financial institutions.

Main courses: microeconomics, macroeconomics, management, management information system, finance, corporate finance, financial information system, intermediate financial accounting, intermediate financial management, auditing, financial enterprise accounting, accounting application software, management accounting, accounting information and capital market, accounting professional practice, accounting professional simulation training, enterprise comprehensive simulation training, etc.