First, the school should register the official WeChat public platform and timely release relevant information inside and outside the school, especially information closely related to students' study and life. Weibo is widely used among students, and many schools and departments have registered the official Weibo, which is the window for students to know the news inside and outside the school. At present, a considerable number of students pay more attention to WeChat than Weibo, so registering the official WeChat public platform and releasing relevant information inside and outside the school in time has become a new change that colleges and universities should pay full attention to. Wechat public platform has the advantages of "convenient operation, high timeliness of interpersonal communication, rich content push and accurate news push", which is in line with the psychology of young students pursuing fashion and technology.
Second, schools can use WeChat to enrich the lives of college students. There are many successful applications of WeChat to college students. For example, Huazhong University of Science and Technology has developed the functions of Huake version of WeChat, such as school drift bottle and wall WeChat. On April 2013 15, Jilin university launched the first inspirational wechat public platform for colleges and universities in China, aiming at cultivating students' healthy living habits and facilitating their daily lives. The platform has three functions: early sign-in, 1 minute lecture hall and positive energy station. Sign in early, that is, after students join the WeChat platform, they will reply the number "1" to the platform at 6-7 every morning, and they will see that they are the first person in the school to get up. 1 minute lecture hall will reply the number "2" to the platform and listen to the one-minute proverbs recorded by alumni, senior professors and outstanding students in stages. The positive energy station will reply the number "3" to the platform to see the inspirational story in the platform. After the launch of WeChat public platform, it quickly attracted the enthusiastic attention of Jilin University students. As of April 20, more than 3,500 people have paid attention to the platform and responded to nearly 30,000 messages. The WeChat application of Jilin University not only inspires college students in their studies, but also plays a good guiding role in their lives.
Third, schools should use WeChat as a tool to strengthen communication with college students. This can not only urge students to study hard in their spare time, but also guide college students' thoughts and behaviors in time. Contemporary college students are faced with many puzzles such as study, employment and love. On the one hand, they are busy with the study in the university classroom, and their study tasks are very heavy. On the other hand, their majors are not practical and employment pressure is high. At the same time, college students are in the season of love and are eager to communicate with the opposite sex. Faced with these problems, they are bound to encounter setbacks. They are eager to communicate and talk, need to understand, and need guidance and guidance from teachers or elders. Teachers are undoubtedly the best candidates to guide students, and WeChat is a new way for teachers to play their educational work.
Fourth, schools should strengthen college students' awareness of self-protection in the use of WeChat. They can give special lectures on self-protection in the use of WeChat and publicize them on related websites. It can also be publicized through the official Weibo of the school and WeChat official account. They can also offer specialized courses on network security and self-discipline. College students should have a sense of prevention when meeting with netizens and strangers. Don't go alone, especially girls. Don't meet strangers and netizens of the opposite sex easily. Don't drink and play with strangers casually, lest criminals take advantage of it. College students should be vigilant when making friends online, and don't let WeChat become a "dangerous letter".