Harbin Tianmai Culture Communication Co., Ltd. is the only media company in Harbin that specializes in advertising media for colleges and universities. At present, Tianmai has monopolized 2/kloc-0 universities and 29 campuses in Harbin, and established print media advertising resources covering 22 apartments and 45 canteens, with a total audience of 500,000 people. As a real leader, it has realized the actual effect and optimized delivery of Harbin university media. Tianmai Media mainly consists of frame media, desktop media, electronic screen media and activity media, and various forms of advertisements can attract the attention of many college students.

Judging from students' living habits, each student should have a normal meal at school three times a day, with an average meal time of 20 minutes, and browse advertisements at least twice a day. Compared with newspapers and TV advertisements, the unit time is long and lasting, which is implicit and mandatory.

During meal time, a large number of students gather in the canteen, which instantly spreads the advertising content and products and has a strong memory. And the company has invested a lot of public service advertisements in major universities in Harbin, which has had a strong response among teachers and students and attracted a high degree of attention.

Considering from the students' mentality, the canteen itself is a place for consumption. Students will appreciate the advertising content with the mentality of consumption, especially the food advertisements are highly concerned, and the advertising effect will be greater.