Guangdong couple lucky bag lottery is an interactive activity on Tik Tok e-commerce platform, which aims to attract more users to participate in the live interaction and increase their stay time in the live room. During the promotion period of 6 18, 8 Apple mobile phones were selected every minute in the live broadcast room of Guangdong lovers, which attracted the attention and participation of a large number of netizens. During the live broadcast, the anchor will announce the start of the lucky draw every once in a while, and participants need to enter the live broadcast room to participate in the lucky draw within the specified time.