Time flies, and a period of work activities has come to an end. The efforts of the past period of time will definitely make you improve in your work! It's time to write a work summary seriously. What are the characteristics of a good job summary? The following is a summary of the annual work of new media that I have compiled for you. Welcome to read the collection.
New Media Annual Work Summary 1 At the end of this year, most people in the media industry will be depressed when writing the year-end summary, and 20XX is basically designated as the year of media crash. Media rookies, who were still thriving the year before last, immediately began to lay off employees or were stolen by new media. Those who go out looking for money with plans have already turned "readers" into "users", and all "media" have automatically become "communities" or "platforms".
But at the other end of the biological chain, the so-called new media is also not optimistic, and it is also difficult to write a year-end summary. After getting the investment, except for the different speed of spending money, few convincing new media products are made; There is no sign of a new profit model; There is no complete closed loop; In short, there is no other way but to burn money. Obviously, this is not a pleasant situation for investors, let alone a healthy model.
At the same time, numerous rumors, eulogies and doubts have followed. Do traditional media have to die? What is the role of the media in the era of mobile phone reading? What is the nature of the media?
Some time ago, judging from the media's WeChat account, apologizing has almost become a fashion because of copyright issues. Apologizing has become a promotion, a gesture, a means to make others take responsibility, and a way to show moral superiority? However, since the media in WeChat official account, most of the content is "extra-legal tolerance", so in some abnormal moments, apology can also become a kind of productivity.
Copyright issues played down the matter. On the surface, whether it is old media or new media, people actually care about the production content. The difference is that some content is printed, and some content is sent to mobile phone or PAD, then copied from both sides, and then wrangled. As a result, some media people began to comfort themselves: nothing, no matter new media or old media, as long as they are media, they still need content, and our value is still there.
First of all, the unification of information transmission and opinion expression represented by the media is no longer a scarce resource. Editor-led, to some extent, has also stepped down from the altar, and the authority of "news professionalism" has been shaken by the way of information dissemination. In addition, the emergence of UGC (user-generated content) and WeChat "friend circle advertising space" ... these are unprecedented ways of content production in the past. To some extent, this is also the reason why new media can sell at high prices.
However, if so, it is hard to imagine that this is a revolution in the media industry triggered by technology, or a technological change that completely changes media life. The entire media industry will not be shocked and disappointed. Bamboo slips, paper, printing machine, mobile phone reading terminal? These changes to reading are different. Today, it may have been a change in reading style before, but now, it is more a change in reading itself (or even just reading content).
Reading in the traditional sense gradually evolved into a new meaning: killing time. The white-collar worker in the subway "reads" with his mobile phone, and switches the interface with them to play a mobile phone game. His state does not need any transition. You can't turn a blind eye to such a thing and argue that our value is there as long as we study.
What has the Internet brought us? Until now, it is not clear. Surprise and disillusionment appear alternately, even on both sides of the same coin. But at least when writing this year's year-end summary, we can think a little about what is new/old media, and what has the media become after the arrival of the Internet?
A writer who likes EB Xiaobai said: The media used to be a provider of information and opinions, but now its role is more like literature, so you need to read it patiently. The time and mood we used to read newspapers on the subway and in cafes are now occupied and replaced by mobile phones. We use our mobile phones to brush our circle of friends, access facebook and Weibo clients, where you are not alone, but in a lively, noisy and virtual community-all these are our previous experiences when we talked about news and exchanged ideas. But now, when you pick up a magazine and open a stack of newspapers, more subtext is: I want to put down my mobile phone for a while and leave me alone!
Previously, this function was brought to us by book-based reading. As for the fate of books in the Internet age, where will the publishing industry go? This is another sad story.
Sadness is uncontrollable. But this year, I have heard a more open-minded saying: even if the traditional media are dead, someone should stay at the end, whether as a burrier or a grave keeper. This is as tragic as the news, but we should have the courage to think so, otherwise, how can we have the courage to face the changes that are taking place? More importantly, things may not be so bad.
New Media Annual Work Summary 2 Time flies, and the new media's one-year struggle is coming to an end at this moment; Come and go in a hurry, the new matchmaker's one-year footprint will soon stop the footsteps of our generation in this early summer; Things change, and the wealth accumulated by the new matchmaker in one year will be passed on to the next generation of new matchmakers at this time node.
Looking back on the days along the way, we have experienced the dribs and drabs of the new media center and the youthful sweat shed by the new matchmaker, and we have many feelings. I still remember the three words that a small partner said at the campaign meeting, "I can't bear to leave, I can't live without it, I can't let go." Indeed, these three words are the best theme of this work summary report.
First, reluctance
In the past year, the first batch of new matchmakers have been reluctant to part with each other. This year, we have only 13 people in two working groups of Weibo Wechat from the beginning to 3 1 person in five departments today. Through step-by-step exploration, the organizational structure of the center has been established and adjusted, and the work content, division of labor and personnel arrangement of the secretariat, creative department, operation department, liaison department and supervision department have been explored. At the beginning 13 people crowded into Huaqing's office to vote for the allocation of personnel from various departments. At the original regular meeting of ministers, everyone was arguing about the division of labor between the operation department and the creation department. How to determine the theme of WeChat operation and how to push the content has always been the main topic discussed at the regular meeting. Every time we discuss and modify it, we still can't get the best solution. Many times, everyone is red-faced. Even if they are wronged, they will quietly wipe their tears when they go back, and then continue to stand firm.
In this way, the original new matchmaker led the new partners who joined in at the end of 10, and devoted themselves to the construction and development of the new media center with full enthusiasm, all the way from military training, national day and school celebration, 12. 9 activities, online and offline activities such as Christmas, New Year's Day, Spring Festival, Thunder, Challenge Cup Creative Forum, to monthly theme activities such as spring, Mayday, light year in midsummer, to monthly birthday parties, holiday celebrations, Christmas shouts, jiaozi-making, department outings and central outings. With the joint efforts of everyone, our new media center now has a clear division of labor and the work is in place.
In addition, the results achieved through hard work can also be seen from the data changes of Weibo WeChat. This year, our WeChat fans doubled, and the reading volume also showed a rapid growth trend. The number of fans in Weibo has increased by nearly 20XX, and the amount of interaction has also increased a lot. Behind the digital changes, the sad blood and tears of our new generation of matchmakers have been condensed this year.
Second, it is inseparable.
Over the past year, the first new matchmaker has participated in the development of new media, and today's new media cannot be separated from everyone present. The establishment of the organizational structure of the center, the division of labor among departments and the determination of personnel have laid the foundation for the development of new media; Team building, recruiting new students, organizing training and carrying out internal activities of the center have provided a solid guarantee for the smooth development of all work and activities of new media; The propaganda of the Communist Youth League and various forms of online and offline activities have provided impetus for the improvement of the professional level and professional propaganda ability of new media, the promotion of the propaganda work of the Youth League Committee, the guidance of Huayuan youth thoughts and the spread of positive energy among young people.
Over the past year, the new media center has carried out various forms of large-scale online and offline activities *** 10 times around practicing the socialist core values, strengthening the ideological guidance of the Youth League Committee to Huayuan youth, and conveying the positive energy of the youth, including undertaking the publicity work of the Youth League Committee twice (National Day activity # Hello #,1February 29th patriotic commemoration) and undertaking the publicity of the Youth League Committee's brand activities, including the society. Organize the publicity activities of the Youth League Committee, including the Youth Federation, the recruitment of reserve cadres, and the recruitment of talent schools. , as well as spontaneous activities such as "military training diary", "One word proves that you have been in military training", "The 54th anniversary of my alma mater, I want to say", "Join hands for Ai Yi", "Our 129", "Remember history, cherish peace" and "Don't hide your dreams". Among them, "The 54th Anniversary of Alma Mater, I Want to Say" gained more than 6.5438+0.9 million students' reading immediately after it was launched, and the participation was quite interactive. The 12th Fujian Provincial Competition and the 5th Creative Forum "Challenge Cup" and "Creative Forum" have a high reading volume and participation, which makes the work of the Youth League Committee of our school highly praised by teachers and students in colleges and universities across the Taiwan Strait. China Taiwan Province Network and Fujian Federation of Students also reported and praised our activities and this propaganda team.
The new media along the way can not be separated from the efforts of all the new media in the first session, from the mutual support of each partner, and from the support of the leaders, teachers and colleagues of the Youth League Committee.
Third, I can't let go.
One year has passed, and we are about to let go of our responsibilities, but we can't let go of our love and concern for new media. The first new matchmaker created the history of new media with optimism and passion, and the continuation of history will be completed by you. We are also soberly aware that the internal and external environment of our new media propaganda work is still grim, and the gap with the new media propaganda of other university youth league committees still exists. The new new media leadership team needs to give full play to your's wisdom, continue to lead new media people to explore the development path of new media, and pass on the positive energy of youth to young teachers and students in Huayuan. Responsibility and mission will be passed on to you from us, and the optimism and passion of the new matchmaker will continue. The history of the new media center will be continued by you!
All members of the First New Media Center, yesterday's gloom and glory have passed. We believe that under the leadership of the new Presidium, the online new media center of Huaqiao University will be located in by going up one flight of stairs. Let us wish the new media a brighter and better tomorrow!
New Media Annual Work Summary 3 After half a year's work, our multimedia network laboratory department has made some achievements, but there are also some shortcomings. The details are as follows: the multimedia network laboratory has xxx staff, xxx, xxx, xxx.
The personnel distribution is as follows: xxx: Responsible for overall coordination and leading the personnel of all departments to complete the work. Among them, it is mainly responsible for network stability, management and maintenance of network core equipment. Inspection and reporting of epidemic reporting system; Xxx: Responsible for network stability, management and maintenance of core equipment. Network and computer maintenance of four gates, equipment maintenance and debugging of conference room on the fifth floor of government and construction Committee; Xxx: Responsible for network stability, management and maintenance of core equipment. Network and computer maintenance of the four doors; Xxx: Responsible for debugging the equipment in the conference room on the fifth floor of the government and the Construction Committee, filling in and checking the epidemic reporting system, and maintaining and repairing simple networks and computers.
Main work contents and achievements in the first half of the year: cooperating with Jixian County to complete the scheme, equipment debugging and training of Jixian County Education Commission and Chengguan Town; Complete the video conference of programs such as politics and law Committee, adult secondary school, organization department and network computer engineering; Complete the environmental layout of the central computer room; Complete the access to some government private networks, including confidential network, planning bureau, statistics bureau, rural epidemic reporting system, personnel bureau, highway bureau, etc. ; Check and fill in the rural epidemic situation report information; Complete the installation and debugging of xxx rural science and technology compound by using telecommunication optical cable; Install and debug the video conference of xxx township and xxx Committee; Complete the network and computer maintenance of some four doors; According to the network development plan of Shouxin Company, complete the modification of Ip addresses of some commission offices; Lead the staff of this department to study and carry out network training, so that xxx and XXX employees are familiar with the network structure and can independently solve basic network faults; Lead the staff of this department, under the leadership of the office, actively do a good job in preventing SARS; Firewall, virus detection system and network monitoring system are being compared, and a report on the reasons for slow network speed and practical solutions is being compiled.
The most important achievement in the first half of the year is to solve the problem that you can't see the main venue when you open a video conference.
Disadvantages and advantages in work and improvement methods;
Favorable factors:
Compared with last year, the scope of work has been reduced. In recent months, three interns have joined, and the number of staff has increased, which has strengthened the scheduling and progress of work.
Disadvantages:
Although the staff has increased, they are all novices. At first, they couldn't work independently. It was nearly 1 2 months before they could gradually solve some basic problems.
Improved method:
1, strengthen the training of department personnel, encourage self-study and improve personal technical level;
2, improve the management level of department managers, improve work efficiency.
Work plan for the second half of the year:
1, thoroughly find out the reason for the slow network speed and solve it;
2, strengthen learning, improve the technical level of individuals and employees in this department;
3. Strengthen the management of network equipment and servers, and strive for trouble-free operation;
4. Improve your management skills;
5. According to the network planning of Shouxin Company, the Ip addresses of all regional commissions will be changed;
6. passed ISO900 1 certification;
7, check and fill in the epidemic report information.
Annual Work Summary of New Media 4 In the past month, the new media broadcasted many important activities of the College through the official Weibo platform. Mainly include: (1) Fu Jiang autumn sports meeting and aerobics competition current affairs graphic broadcast; Shooting and publicity of the joint exhibition of Fu Jiang's paintings and calligraphy works; Publicity and release of comprehensive job fairs for college students; Publicity of the 2nd Dormitory Dress Contest of Art Media Branch; Publicity and post-game summary of the first "To our youth that will eventually die" recitation competition of Art Media Branch; Through the live broadcast of these activities, department members are familiar with the release process of new media and how to solve problems under some special circumstances. Weibo is the main working point of new media, which needs to publish Sina Weibo of the College Student Union and the Central Committee of the Communist Youth League. Over the past month, Weibo has been renewing itself, and of course it has encountered many difficulties and setbacks.
Weibo, Student Union, mainly publishes live broadcast of campus life, news, activities, postgraduate entrance examination and current affairs. The main problems are: (1) the quality of the words and photos of the live event; There is only one update in Weibo, and the update frequency is not guaranteed; Compilation of activity program. The quality of moving photos, because the staff can't skillfully use the camera, the photos are blurred and the light is insufficient, which leads to the low quality of Weibo photos; Weibo didn't update it in time, and didn't make full use of this platform, and failed to really understand its advantages. Weibo's content and sections are too rigid and not profound enough to serve teachers and students well. Weibo has not been fully represented.
Sina Weibo, the Central Committee of the Communist Youth League, mainly publishes campus news, the later stage of sports and the dynamics of the Communist Youth League. The main problems are: the content is new, because Weibo, the Central Committee of the Communist Youth League, mainly publishes the dynamics of the Central Committee of the Communist Youth League, so it must be updated by the Ministry of Information of the Central Committee of the Communist Youth League; There are too many wrong words and sentences in the section that everyone is responsible for. This is the negligence of the staff. Look for problems from yourself, don't make the same mistakes, and carefully check every sentence and word to avoid making the same low-level mistakes.
To sum up the above problems, in order to have a good platform to provide services for everyone, we should pay attention to these problems next month and strive to make Weibo better and serve the teachers and students.
New media has a great responsibility, whether it is Weibo or other platforms. Therefore, we should keep our eternal enthusiasm, work harder and make progress in the future. Now that we know our own shortcomings, we should correct our mistakes in future work, improve work efficiency and improve our own quality. In the future work, we need to be closer to college students in form and content, serve students, contact students, go deep into students, mobilize students and guide them. All our members will take serving their classmates as their own responsibility and cooperate with the school to carry out various tasks diligently and actively.
Annual Work Summary of New Media The number of followers on the official WeChat public platform of 5 XX Engineering Department increased from nearly 1.500 in the last academic year to 2 1.40, with an increase of more than 600 person-times and nearly 100 news articles released. This school year, all members of the new media department of XX will strengthen the innovation of columns, improve everyone's working ability, do a good job in every publicity work, and improve every member's photography, copywriting and editing skills. At the same time, promote XX new media studio activities.
The new media studio summed up the work in the past two months:
First, accept a new job.
We started planning recruitment activities as soon as the freshman year started. After discussion, we designed the general workflow of recruitment and determined the approximate recruitment scale. Then assign various tasks to sophomores in new media, and prepare new materials and articles at the same time. September 15 officially started enrollment. With the cooperation of all members, the publicity work of the department has been done very well, and everyone has learned about the new media studio. At the same time, the students who joined the new media were interviewed, and some small tasks were assigned to them for screening, leaving the most suitable new members. In the whole process, freshmen learned about the work of the new media studio, enhanced their enthusiasm for work, and enhanced the understanding and communication between new and old members.
Second, the daily work
From September 8th to the end of 10, we publicized many activities of the department. From the reception to the just-concluded chorus competition, * * * released 25 news articles of the department, interviewed 1 person.
Report the work of the Youth League in this department every week, select several well-developed classes for publicity, let the Youth League branch communicate and understand in time, and strengthen the study of the Youth League theme.
Follow up departmental activities and publicize them through videos and WeChat. Let every audience know about every activity of the department and actively participate in it.
Third, work development.
The new media studio carries out public welfare activities such as "going out of campus and taking public welfare photos into the countryside", "campus public welfare photography" and "taking photos with ID cards for free". And launched a character interview column, video column and so on.
Four. working face
1, vigorously promote the attention of new media platforms. On the basis of covering 90% of the students in the department, we will further improve the coverage rate, strengthen the interactive communication between the platform and the audience, and carry out more online activities that students like to see and hear, so as to attract more students' attention and let more students join in. Encourage students to actively show their youthful charm with their classmates, popularize knowledge, and convey positive aesthetic taste and positive energy to students.
2. Explore the information collection capabilities of the new media platform, collect information on WeChat and websites, and investigate "the popularity and satisfaction score survey of the activities of the Youth League Branch and the Student Union" and "the activities and services you expect the Youth League Branch to provide" to provide information for the better development of the Youth League Branch and the XX Department Student Union. Carry out lottery and other ways to arouse students' enthusiasm.
3. Further strengthen the push message quality of the new media platform. Graphic editing should not only highlight the content, but also pay attention to the form. In view of the low number of readers pushing content on WeChat platform, according to the language environment and social hot words that most students are familiar with, writing push copy in vivid language is conducive to students' swearing and grounding. In the choice of content, we should think from the reader's point of view and interact with students with concise and clear expressions, so as to be close to students, serve students and guide them. On the existing basis, we will continue to follow the development trend of new media, constantly explore and improve the application of new media technology, understand the development trend of media, dare to try different technologies and forms, and give the audience a better reading experience.
4. Strengthen cooperation with departments and associations. We will cooperate with departments and organizations to carry out more online activities. Before the activity begins, everyone can discuss and plan with each other, brainstorm, collide with more brilliant ideas, deepen communication and grow together while completing the task.
New Media Annual Work Summary 6 I have been in charge of this department for almost a year. When I took over, all the goals I set for myself have been achieved, and far beyond my expectations, but there are still some shortcomings. I want to say a lot after such a long work. Simply put:
First of all, within the department
1, stability of basic architecture:
(1) The important point is the orientation of the department: the Youth League Committee has three propaganda departments, each with a different orientation. The orientation of this department is to assist its offline activities and other departments with online activities. We have always adhered to this view and guided our work accordingly.
(2) The setting and division of fixed plates by Weibo and WeChat last semester; This semester, for the creation of WeChat custom section, the important thing for our department is actually the daily update and maintenance. Only by building the basic framework and ensuring the daily update can the whole work be carried out smoothly.
2. Personnel deployment: At present, it is roughly divided into three groups, namely Weibo Group, WeChat Group and Mei Qing Group. The personnel are not fixed and will rotate regularly, so as to ensure that every trained officer can have a clear positioning and operational awareness of each platform.
3. Brand building: For this job, it needs to be realized in two steps:
(1) Slow and subtle progress: daily updates, window posters, the only official platform, etc. Unconsciously, everyone has a deep sense of identity with the platform, and students have a sense of identity and belonging to the platform;
(2) With massive and large-scale activities, we can achieve an enlightening effect, improve visibility, and thus achieve a leading role. For example, in the school season of childhood, the three platforms are promoted simultaneously, guiding freshmen in the first time and enhancing their sense of identity.
(3) Organizing small-scale activities: organizing some small-scale activities in a way that students like and are willing to accept. For example, China has a beautiful spring called labor.
4. Flexible deployment: For new media platforms, unchanging is the biggest threat. New media is changing with each passing day and will change at any time. Only by constantly trying, constantly updating, constantly adjusting and constantly changing, we have been doing such work: Weibo and WeChat fixed plate adjustment, custom plate adjustment, Mei Qing plate deletion, retention, new construction and so on. In addition to the deployment of plates, the deployment of personnel has also been done.
Second, external relations.
1, school contact: I have always believed that the Youth League Committee is a big family, and all departments work closely together, and in the previous days, we have been working closely together, which is also one of the priorities in the future.
2. Off-campus contact: As a member of the Standing Committee of the Capital Campus Newspaper Alliance, we have been committed to communicating with other colleges and universities through this platform, cooperating closely and learning from each other: participating in monthly group magazine meetings and various irregular activities, and gradually improving the overall level of our department; Interact with the Central Committee of the Communist Youth League in Weibo and participate in various activities organized by the Central Committee of the Communist Youth League to increase our attention in Weibo.
Third, the future development
1. For a new department, there are also many problems to be solved after the transformation of the Youth League Committee Weibo and the Youth League Committee website synthesis media department.
2. Basic idea: It is roughly divided into two parts: professional group and technical group: professional group is responsible for writing and editing words, pictures and videos; The technical team is responsible for the daily maintenance, content release and resource integration of Weibo, WeChat, Mei Qing and websites.
3. The website department and the new media department are inseparable, so you can enjoy the latest information and release the news of activities in time. At the same time, the merged department can also save resources to a greater extent, directly divide the online publicity of the Youth League Committee into a whole, make the online media publicity more standardized, and make the overall image of the Youth League Committee more scientific and reasonable.
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