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What are the three misunderstandings that college students should avoid when starting a business?
Misunderstanding 1. Fight alone.

In today's emphasis on teamwork, the success rate of entrepreneurs who want to go it alone is greatly reduced. Team spirit has become one of the indispensable entrepreneurial elements, and venture capitalists prefer those entrepreneurial teams with cooperative ability when investing. Nowadays, college students generally have personality, strong self-confidence, and lack the cooperation of venture capital and technology. Entrepreneurship is often self-righteous and willful, which affects the success rate of entrepreneurship. Therefore, it is much easier for college students who intend to start a business to cooperate with each other and learn from each other's strengths than to go it alone.

Myth 2, the eye is superior but the eye is inferior.

At present, high-tech industries such as the Internet have become entrepreneurial gold mines in the eyes of college students, so that many college students disdain to engage in service industries or low-tech industries. In fact, the entrepreneurial risk and pressure of high-tech entrepreneurial projects are very great. If college students don't know enough about their own experience and ability and expect too much from starting a business, they will start from a high starting point and easily fail. Therefore, college students might as well relax their mentality, get a deeper understanding of the market and themselves, and then start from an early age and proceed from reality, and don't sell yourself short.

Misunderstanding 3, an armchair strategist.

At present, the common problem of college students' entrepreneurship is the lack of entrepreneurial experience. Many college entrepreneurs are too lazy to do market research on their products or projects, but make idealized inferences. This inference method is untenable and often plays a misleading role. In the early stage of starting a business, college students must do a good job in market research and avoid talking on paper. Only by understanding the market can they start a business for a long time.