1, advertising.
This major is one of the three earliest advertising majors in Shenzhen University, and it is also a national first-class professional construction point. The school has a good reputation and teaching results. This major is divided into digital marketing strategy direction and creative communication design direction, to cultivate advertising creative talents with integrated marketing communication strategy and creative design ability. Graduates can engage in advertising management, advertising planning, creativity, design, production and other work.
2. Psychology.
This major is the national first-class professional construction point of Shenzhen University and the dominant key discipline of Guangdong Province. This major trains applied talents with basic theories and methods of psychology, involving basic psychology, developmental and educational psychology, social and organizational psychology, clinical and health psychology and other fields. Graduates can engage in psychological counseling, psychological education, psychological evaluation, market research and other work.
3. Electronic information engineering.
This major is the national first-class professional construction point of Shenzhen University, and it is also one of the trump cards of Shenzhen University. This major trains engineering talents with basic knowledge and skills of electronic information engineering, including circuits and systems, signal and information processing, microelectronics and solid-state electronics, electromagnetic field and microwave technology. Graduates can engage in the design, development and testing of electronic information systems.
Ranking by:
1. These three majors are the construction points of national and provincial first-class undergraduate majors. The result of this selection reflects the strength and social recognition of colleges and universities, and is also an important reference for the construction of colleges and universities.
2. These three majors have achieved good results in national and provincial discipline evaluation. The evaluation results reflect the development level and status of disciplines in universities at home and abroad, and are also an important reference for the construction and development of disciplines in universities.
3. In the development of these three majors, Shenzhen University ranks in the top of the world university discipline rankings published by international and domestic authorities. These rankings reflect the influence and competitiveness of universities in international academic and industrial circles, and are also an important reference for universities to enhance their internationalization level and brand image.
4. The development of these three majors is still the orientation, characteristics, advantages and development strategy of the school itself. It is a school-running concept and goal based on the historical evolution, regional characteristics and social needs of colleges and universities.