Radio and television is an undergraduate major in colleges and universities, which belongs to literature major. The basic study period is four years, and the bachelor of arts degree is awarded. ?
Based on the inherent law of news dissemination, radio and television majors focus on the practical needs and future prospects of radio and television development, aiming at cultivating high-quality applied professionals who can engage in interviews, reports, shooting, editing, hosting, planning and management in radio and television institutions and other media, enterprises and institutions.
The education and teaching of radio and television majors should adhere to the guidance of Marxism, cultivate students with firm and correct political direction, and take the development needs of national political, economic and cultural construction as the basic principle.
With the orientation and characteristics of China's higher education as the reference framework, guided by industry standards and social needs, we will cultivate applied, compound and innovative talents with all-media news communication knowledge and ability, as well as international news communication talents with global vision and cross-cultural communication ability.
The curriculum system should include theoretical courses, practical teaching links and graduation thesis (works). Theoretical courses mainly include general courses, public basic courses, professional basic courses and professional courses.
On the whole, these four courses should fully reflect the training objectives and standards of radio and television, and reflect the latest experience of news communication practice in Socialism with Chinese characteristics and the latest research progress in this field.
The overall framework design of the course should strengthen professional practice ability, expand the coverage of general courses, increase new media knowledge and technology-related courses and cover innovation and entrepreneurship education.
Colleges and universities can choose some knowledge units that reflect the frontier of the subject and the characteristics of the school as elective subjects. Conditional schools can formulate and implement China's domestic (foreign) student exchange programs, carry out joint training in various forms and levels, and carry out bilingual teaching.