How to start with soft case writing in education industry? This is a big problem for many beginners, especially when the required soft text has requirements for softness, which is even more confusing. Soft text, how soft? How to grasp this degree? If you simply read the article, those who speak 97% soft are obviously unprofessional. In fact, strictly speaking, the softness of soft text is no problem. Many times, the so-called soft-text problem is actually just the perceptual knowledge of soft-text laymen. Here, the investment media will teach you some basic knowledge about soft writing. As long as you master this basic thing, soft writing is not a problem at all, and the rest is just pure word processing skills. Today, with the rapid development of new media technology, the marketing of various industries is moving from society to network. Although the education industry is different from other industries, the overall marketing model is still relatively similar, so it is an inevitable trend for the education industry to promote it in soft text on the Internet. How to use soft text network marketing? 1. Planned brand implementation plan Students must pay special attention to the word-of-mouth brands of educational institutions when choosing educational and training institutions. However, many first-class education and training institutions, even though they have good teaching advantages, are unknown because of their focus on teaching and lack of brand marketing knowledge. However, assuming that an authoritative website is planning to publish excellent online soft articles, it can help you quickly enhance the brand image of education and training institutions. 2, unconventional advertising words A good advertising word makes everyone familiar. When you think, talk and see these advertisements, you can immediately think of your educational institution. 3. The application of news release information soft text is a kind of "soft advertisement" hidden in many aspects. The theme of the soft articles in the education industry should be mainly displayed by news, such as the enrollment information, teachers' strength, teaching equipment, enrollment rate, enrollment rate and other high-quality educational information, resources and achievements, which can undoubtedly create a good soft article. For example, publishing soft articles on various platforms in the form of news, such as portals, news clients, and education industry websites. To stop the timely and ingenious communication is to increase the network exposure and exert a subtle influence on the audience. However, it should be noted that false information will vilify the image and brand of educational institutions. In a word, due to the rapid growth of network information, large coverage and deep influence on the audience, it is suitable for marketing on the internet with soft text. Moreover, soft writing has played a more powerful role in preventing the crisis transformation of network crisis public relations. The case of soft writing in the education industry is here for everyone. If you want to know more about dry goods such as soft writing and soft delivery, you can pay attention to media investment and share soft marketing knowledge with you regularly.