This is a special preferential policy launched by Apple for users in the global education market, mainly for freshmen, parents, teachers and faculty at all levels.

Through this policy, people in these education industries can buy Apple's Mac, iPad and other products and services at low prices every year.

However, recently, Apple has made new adjustments and changes in its policies, and users who have plans to buy houses deserve attention.

From "verify after placing an order" to "place an order after verification", you can use the education discount to buy Apple products, which can be purchased directly on the education store page of Apple official website. After the payment of the order is completed, verification will be triggered, and verification information such as Xuexin.com and student ID card should be provided.

In other words, in the past, Apple's preferential education policy was "verification after ordering".

At present, Apple is adjusting this preferential policy to "place an order after verification".

Now enter the Apple Education Discount page, and you can see the entrance of "UNiDAYS Verification". After the verification is completed, you can log in to the corresponding account, and you can open the education store page to order.

UNiDAYS is a third-party student discount certification service provider with a discount store certification service system suitable for global education.

Mainly through the collection of national and school information, to provide academic certification services.

This certification service system is implemented all over the world, so foreign students should be familiar with it, but the speed of starting this certification service in China is very slow.

In fact, in the past, Apple used the certification of UNiDAYS in the student discount program for Apple.

Students only need 5 yuan every month after they have been verified by UNiDAYS in the edu mailbox of the school.

At present, Apple has put this certification service on all educational preferential products.

In the way of authentication, UNiDAYS qualification mainly checks whether the school name is consistent with the school mailbox.

You must provide a school email address with the suffix edu. If they are consistent, the authentication can be completed.

Apple, which has always attached great importance to protecting users' information, wrote on the page: "In order to confirm the identity of your students and faculty, you will be redirected to the third-party website UNiDAYS, which is subject to the privacy policy.

After registering to use this website, the data provided will be owned, controlled and processed by UNiDAYS alone, not by Apple.

The significance of Apple's addition of this certification procedure is very obvious, which objectively tightens the entry threshold for preferential education policies.

Only through certification can you visit the education store and order. Unlike before, it was just a simple authentication after placing an order.

Relatively speaking, the educational preferential policy that everyone is familiar with every year is the "back-to-school season" preferential activity launched by Apple in August.

When you buy educational discount goods during the event, you can not only enjoy the corresponding educational discount price, but also Apple gives AirPods or Beats headphones.

Take Apple's 2023 school season discount as an example. During the event, MacBook Air, MacBook Pro, iPad Pro 202 1 and iPad Air 2020 were 800, 800, 400 and 400 yuan respectively.

In addition, AirPods of 1246 yuan are also attached. Or you can increase the price by 3 12 yuan to upgrade the wireless charging box, or you can increase the price by 753 yuan to upgrade to AirPods Pro.

In this way, compared with the official selling price, the Apple equipment purchased through the preferential education policy has at least a preferential margin of 1000.

For the student group, it is undoubtedly a very economical choice.

This also brings opportunities to many businesses in the market.

Last school season, a large number of new unopened AirPods appeared on some online second-hand platforms, most of which were products with educational concessions in the last school season.

On the other hand, Apple used to be more relaxed in terms of access review.

After placing an order in the education store, just send photos of Xue Xin. Com or student id card to the corresponding mailbox. There are many situations.

Apple only needs to extract the accuracy of these materials, which provides operating space for many merchants and users who want to obtain preferential qualifications.

In fact, even if Apple extracted your information before, it didn't meet the policy of preferential education. It just needed to make up the corresponding price, and there was no substantial punishment for the account that placed the order.

Apple's new UNiDAYS three-way channel authentication was initially aimed at the global market, but then Apple suddenly canceled the UNiDAYS three-way channel authentication procedure, including official website in the United States, so that users can directly visit the education store.

However, Chinese mainland's official websites include British and Indian websites, which still need the certification of UNiDAYS.

The real impact on the student group has not returned to the original problem. What impact will the adjustment and change of Apple's policy have on users' purchase? Basically, what Apple has tightened this time is mainly the certification conditions, which can cause a certain blow to some unscrupulous businesses.

However, this does not fundamentally eliminate the right of non-educational users to enjoy educational concessions. Originally, it was not a complicated matter to pass the certification of UNiDAYS.

It has little impact on the real student group, and education discount is still a very favorable channel to buy Apple products.

Apple's preferential education policies cover users. Faculty and staff of Chinese mainland University (public or private colleges and universities), including employees of public or private kindergartens, primary schools or secondary schools in Chinese mainland, and students studying or admitted to Chinese mainland University; Parents who buy on behalf of their children who are studying or admitted to Chinese mainland University.

It should be noted that the number of products purchased by preferential education policies is also limited.

Specifically:

Desktop: you can buy a laptop every year: you can buy a Mac mini every year: you can buy an iPad every year: you can buy two accessories every year: you can buy two accessories with preferential education prices every year. In addition, educational incentives include not only hardware products, but also student preferential policies such as Apple Care services, trade-in policies and even professional education packages.

From hardware to software and services, Apple has corresponding solutions to support it.

It should be noted that in addition to UNiDAYS certification, you can now use your own student or teacher certificate for certification.

This process is usually done in Apple official website or by calling Apple's customer service phone to help them purchase directly and complete the qualification certification process. You only need to provide the Apple id, confirm the order and payment, and carry out qualification authentication (Xue Xin network verification code or student ID verification).

The advantage of this authentication method is that it is also suitable for teachers and students who do not need to wait and register for third-party authentication services and do not have edu e-mail addresses.

If your school doesn't have edu email service, customer service can enjoy education discount by helping with certification.

In addition, Apple's online direct stores also support educational concessions.

At present, the online purchase method does not need the authentication of UNiDAYS, and the qualification confirmation and purchase can be completed on the spot with valid documents.

Apple has always attached great importance to the education market.

1978, just established two years ago, Apple signed a contract with Minnesota to provide 500 computers for local primary and secondary schools.

Jobs later recalled that one of the reasons for building Apple II was the need of primary and secondary schools.

At present, Apple's product policies in Chinese mainland's education market mainly include basic education, higher education and college students.

For primary and secondary schools, high schools and faculty groups, Apple can provide one-stop service and support.

Apple said that it is committed to helping organizations experience the transformative power brought by Apple technology, find suitable products and services, achieve their goals and realize their ideals.

And discuss how Apple products can help your organization to establish a diversified learning environment and support students' all-round achievements.

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