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Is the project of Luchu Bookstore a subsidiary of Shandong Publishing House?
"Luchu Bookstore" was initiated by Shandong Publishing Xinhua Education, and was jointly established by Shandong Publishing Media Co., Ltd. Press and Peking University Reading Team.

Luchu Bookstore is an organization dedicated to teenagers' reading. With the product concept of "using the power of reading to breed thousands of happy families", it cultivates children's independent thinking and judgment ability in the form of "interaction+reading activities" and comprehensively enhances children's core literacy.

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