Etiquette education is an important content that a person needs to learn in the process of socialization. It can be said that etiquette is a compulsory course in the whole life journey. Anyone who lives in a certain etiquette, customs and normative environment is consciously or unconsciously bound by etiquette. At present, there is a phenomenon in many colleges and universities: students learn high-level moral norms, but in practice they often fail to reach the basic moral level, which is inseparable from the lack of etiquette education [1]. Through etiquette education, we can directly teach college students how to get along with others, further improve their etiquette cultivation, cultivate their practical ability to communicate with others, develop good etiquette habits, and have basic civilized education.

First, the important role of etiquette education in college students' education

(A) Etiquette education can improve the ability of college students to adapt to social life

Etiquette education is an indispensable behavior education in the process of socialization, and etiquette is a compulsory course for college students in their life journey. In public life, everyone will consciously or unconsciously be bound by some etiquette, customs and norms. College students have a strong psychological desire to go to society, but there are some psychological puzzles generally. Etiquette makes people know how to address, introduce and greet; Know how to dress, how to entertain guests, and treat praise and criticism appropriately; I also know how to deal with people from various cultural backgrounds and communicate with people confidently in ever-changing places. Therefore, etiquette education for college students can help them master all kinds of behavioral norms that meet social requirements and better promote the socialization of college students; But also can cultivate college students' ability to adapt to social life and improve their independence.

(B) Etiquette education can improve the ideological and moral cultivation of college students

Etiquette has a moral function, and etiquette morality can help people adjust the occurrence, development and correction of behavior, so as to control people's behavior within the scope of meeting the requirements of etiquette morality. Etiquette itself embodies a kind of value orientation, guiding people to choose the correct value direction and goal and do things that conform to etiquette norms; Etiquette can also guide and correct people's behavior and activities through the evaluation of people's behavior and feedback of evaluation information, so as to make it conform to the norms of etiquette. Therefore, systematic etiquette education for college students can correctly guide their ideology, guide them how to restrain their behavior according to etiquette norms in real life, truly achieve "sincerity in China, layman in the outside" and "consistency in words and deeds", organically unify internal moral quality with external etiquette forms, and become modern college students with truly high moral quality [2].

(C) Etiquette education is conducive to college students to establish good interpersonal relationships.

With the growth of age and the gradual change of living environment, the self-awareness of contemporary college students has made new progress. They are eager to have more emotional communication with the people around them, gain real friendship and establish good interpersonal relationships in order to adapt to the new living environment as soon as possible. However, some college students lack certain etiquette and communication skills, and cannot express their feelings and ideas effectively and accurately, which leads to setbacks in interpersonal communication and affects their mental health. Etiquette education can help college students master basic etiquette norms and etiquette knowledge, help them master interpersonal skills, accumulate communication experience, and learn to follow the principles of mutual respect, sincerity and moderation in words and deeds in the process of communication, so that they can maintain a good attitude, decent manners and elegant temperament, thus effectively overcoming psychological obstacles, confidently going to society, boldly participating in social activities, and establishing harmonious and good interpersonal relationships with their associates.

Second, strengthen the etiquette education of college students countermeasures and suggestions

(A) practical exercise

In the history of our country, many thinkers attach great importance to the method of self-cultivation Confucius and his disciples once participated in the methods of "introspection", "private prosecution" and "two days to save the body". Confucianism advocates the methods of self-cultivation such as "respecting Tao in poverty", "reading" and "sitting quietly". Lu Wang School in Ming Dynasty believed that the cultivation of quality must be honed in things and linked with daily life. Gu Xizhai, a famous thinker in the early Qing Dynasty, believed that self-cultivation must be "practical" and attach importance to "practicality". Combined with the social and economic development and the requirements of modern etiquette, we must fully emphasize the role of practice in etiquette cultivation, and clearly linking with practice is the fundamental method of etiquette cultivation. If all etiquette is divorced from practice, it will inevitably become an empty etiquette sermon. Only through practice can we realize which behaviors meet the requirements of etiquette norms and which behaviors do not meet the requirements of etiquette norms. Similarly, to overcome their rude behavior and habits and cultivate their etiquette quality, we must also rely on communicative practice [3].

(2) Raise awareness and do more self-analysis.

A person's etiquette behavior is often related to his understanding of etiquette. Many disrespectful people often think that etiquette is a "section" and a "form", which has nothing to do with the overall situation. Some people don't know what etiquette is, and some people even think that it is not bound by etiquette, but the embodiment of pursuing "self-worth", so they are rude but proud of themselves. The "desk culture" that has been repeatedly banned in colleges and universities is a powerful proof. Therefore, in order to improve the level of etiquette and etiquette cultivation, we must first improve our understanding of the importance of etiquette.

The process of etiquette cultivation is also a process of self-supervision and self-education. It requires people to make a correct self-evaluation of their social behavior and find out what they have done better and what they have not done enough in etiquette norms. We should not only be good at discovering and developing our own advantages and strengths, but also be good at facing up to and correcting our own shortcomings and deficiencies. "A close friend knows what it is" and more self-analysis can reduce the mistakes in using etiquette and saluting, abandon the concept of belittling etiquette and being rude in words and deeds, and cultivate good etiquette quality and etiquette consciousness [4].

(C) cultivate a good habit of observing etiquette

Etiquette is not only a science, but also a code of conduct, which has strong practicality and obvious operability. Therefore, the etiquette education in schools should not only be confined to imparting book knowledge, but should be closely linked with reality, starting with the formation of specific behavior habits and starting with little things, and asking everyone to start from me and now. A person should play different roles on different occasions: on the road, he is a pedestrian; In the park, he is a tourist; He is a reader in the reading room. In shopping malls and restaurants, he is also a customer. But no matter what role he plays, his words and deeds must conform to the requirements and norms of etiquette. Only by cultivating a long-term sense of etiquette and a good habit of observing etiquette and using etiquette norms everywhere can we start from "small things" in a down-to-earth manner, drive the social atmosphere to improve and make our society more civilized and beautiful [5].

Three. Concluding remarks

Contemporary humanistic quality education generally permeates history, culture, philosophy, ethics and other disciplines, while etiquette education covers the cultural education and moral education of the Chinese nation. At the same time, etiquette also has an important feature, that is, it can combine the internal moral spirit with the external moral image well. In social life and communication, etiquette is always used to show politeness and moral cultivation, and to show a person's inner cultivation quality. Just because etiquette can show people's inner moral quality, it can help people shape a good external image and cultivate a good humanistic spirit accordingly, thus forming a perfect personality quality.