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Qu Normal University relies on systematic entrepreneurship education.
Qu Normal University relies on systematic entrepreneurship education.

Due to the high technical content of the project, the success rate of college students' entrepreneurship is ahead of other entrepreneurial groups. Qu Normal University guides college students to actively start businesses with systematic entrepreneurship education. However, most college students enter the initial entrepreneurial state after graduation, which delays the great opportunity of "stress-free" incubation of the project In this regard, Qufu Normal University relies on the Youth Entrepreneurship Society to provide entrepreneurial guidance and project incubation conditions for college entrepreneurs, strengthen systematic education and substitute training such as SYB (short for "entrepreneurship"), and realize their entrepreneurial dreams on campus.

Try "Niu Dao" in the entrepreneurial society

"I study Chinese and am very interested in poetry and songs, so I set up an antique forum with a few like-minded students, and sent my ancient music score and the video of" Chinese Style "to the forum to share with my colleagues." On March 15, talking about ancient culture, Xu Shuai, a junior at Qufu Normal University, couldn't hide his excitement, but such a resource station created out of interest eventually turned into an entrepreneurial project, which was really unexpected.

"Once, after seeing our website, a brother suddenly said,' It's a pity that the website is so good that there are no advertisements', which reminded me." Under the guidance of enthusiastic brothers, Xu Shuai found the youth entrepreneurship club of the school. After the project was approved, he had his own office and started his own entrepreneurial road.

At the beginning of the venture, all project participants focused on advertising investment. After some efforts, the website has implanted one advertisement after another. However, Xu Shuai, who was immersed in the joy of digging the "first bucket of gold", was poured cold water by his instructors: since it is a cultural website, we should try our best to keep the overall meaning, and messy advertisements will destroy this artistic conception and lead to the loss of registered members.

Sure enough, Xu Shuai found that more and more members complained about the disorderly placement of advertisements. In the end, after the team voted collectively and changed the profit model, they made money by organizing festivals and distributing antique gifts, which not only achieved a balance of payments, but also attracted more than 30,000 members.

"We are coordinating multiple departments to help project registration, and it is estimated that it will soon become another independent enterprise and be' bombed' out of the startup company." Qu Yuekuan, deputy secretary of the Youth League Committee of Qufu Normal University, said with a smile, "Because the entrepreneurial society provides one-on-one interpretation of entrepreneurial policies for project sponsors and helps to contact industry and commerce, taxation and other departments. And "incubate" the project on campus. Therefore, whenever a project is registered and its wings grow, we will let them vacate their cages to support new projects. " Last year, there were 16 projects in the venture company, and 4 of them have obtained business licenses.

Entrepreneurship training is very powerful.

"Personally, the company mainly makes encrypted video teaching and video conference websites for online training institutions and enterprises, and the employment policy is" Qu Normal University guides college students to actively start businesses with systematic entrepreneurship education ". Zhao Guowei, a junior in the physics department of Qufu Normal University and an army officer of Qufu Huapu Network Technology Co., Ltd., said, "For me, technology is not a problem, but I have no idea about attracting projects and promoting enterprises. "

Coincidentally, just when he was in a hurry to get angry, the sixth undergraduate entrepreneurship training course of Qu Normal University started, and the systematic entrepreneurship training solved his urgent need. The whole training adopts case method, discussion method, brainstorming method and other means, from the formation of entrepreneurial ideas to the formulation of entrepreneurial action plans to the management and marketing of enterprises. To enhance the entrepreneurial awareness of college students.

For Liu Wei, acting head of Jining District, who is a sophomore in Chinese Department, the regular free training held by SYB at Qushi Normal University every year provides them with sufficient human resources. "Store-to-store online sales service. The main task is to connect with physical stores and help them sell products on the Internet. " Liu Wei said, "All physical stores are our potential customers, so the business volume is very large. Normalized SYB training has enabled many students around me to master basic entrepreneurial knowledge, and it is easy to find a safe helper at school. " At present, the number of agent reserve members in Jining area has expanded to more than 300, most of whom are students from Qu Normal University.

"The school has seven student entrepreneurship societies, including the Entrepreneurship Alliance Association and CPT DreamWorks, with more than 200 members/kloc-0, which has become an important position to guide college students to actively participate in innovation and entrepreneurship activities." Huang, head of the Youth Entrepreneurship Association, said, "We will organize entrepreneurial teams to participate in entrepreneurial competitions all over the country regularly and irregularly. In the past three years, the school has more than 400 teams and more than 3,200 people participated in various business plan competitions, winning the national bronze award 1 and 50 provincial awards. "

It is urgent to innovate and improve the "cross-border" ability.

"Many students who have entrepreneurial ideas are hesitant because they are afraid that it is difficult to complete the two changes from school to society and from academia to business." Qu Yuekuan believes that the awakening of entrepreneurial awareness has become a reality, and the promotion of entrepreneurial action cannot be separated from the boost of independent innovation to cross-border capabilities.

"Although SYB training is a relatively systematic SME entrepreneurship training course, it can only be regarded as an application for colleges and universities, and some contents are not in line with the actual situation of college students." Qu Yuekuan said, "The first thing that should be actively innovated is the school itself. Through the innovation of system, curriculum, school-land joint model and project transformation model, we will build an entrepreneurship education system that conforms to the characteristics of schools and regions. At the same time, students should give full play to their intelligence and strive to innovate from the aspects of project establishment, operation and promotion. "

"People have no me, people have my new, people have my new, people have my excellent. This should be the new motto of college students' entrepreneurship. "Xu, director of Jining Employment Office, said," From the perspective of these registered entrepreneurial projects of Qu Normal University, they are all closely related to the network, but these projects are different from simply opening online stores, and innovation has become the key for them to stand out. "

Xu suggested that students in school should not simply understand opening a shop as starting a business, which is a sign that there is no clear distinction between self-employment and starting a business. For college students, opening a shop is at best a kind of survival and entrepreneurship, not a type of entrepreneurship advocated by colleges and universities.

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