The Necessary Hardware for College Students' Entrepreneurship: Entrepreneurship Knowledge Reserve
It is easy for college students to fall into the misunderstanding of being too arrogant and too theoretical. Because of staying on campus for a long time, I lack understanding of society, especially in market development and enterprise operation. Therefore, college students should be fully prepared before starting a business. On the one hand, we should rely on working or internship in enterprises to accumulate relevant management and marketing experience; On the other hand, by participating in entrepreneurship training, accumulating entrepreneurial knowledge, receiving professional guidance, charging yourself and improving the success rate of entrepreneurship.
Necessary hardware for college students to start a business II: capital preparation
You can't make a silk purse out of a sow's ear. Nearly half of college students think that "capital is a roadblock to entrepreneurship". Without funds, even the best ideas can hardly be transformed into realistic productivity. Before you get the funds, you must first know how much money you need, how to get the funds, and how the funds come from. Entrepreneurs must have a certain business philosophy, whether to choose debt as the source of funds or equity as the source of funds, and what you choose to protect your investors. These basic problems will determine the success of the initial stage of entrepreneurship. College students should broaden their thinking and raise funds through multiple channels. In addition to traditional channels such as bank loans, self-raised funds and private loans, we can also make full use of financing channels such as venture capital and venture capital.
Hardware Necessary for College Students' Entrepreneurship III: Technology and Interest
Exchanging intelligence for capital is a characteristic way for college students to start their own businesses. Some venture capitalists are often willing to fund their business plans just because they take a fancy to the advanced technology mastered by college students. Therefore, college students who intend to start businesses in high-tech fields must attach importance to technological innovation, develop products with independent intellectual property rights and attract investors' funds.
Hardware IV of College Students' Entrepreneurship: Personal Ability
Entrepreneurship is a process from simple to complex. For example, if you lack judgment on the market at the beginning, you should start with a simple market and accumulate experience. College students are technically outstanding, but their abilities in financial management, marketing, communication and management are generally insufficient, and they are not familiar with the "rules of the game". If entrepreneurs want to succeed in starting a business, they should not only have strong execution ability (perseverance and persistence), but also have basic business ability.
Although there are unlimited business opportunities in today's entrepreneurial market, it is not "bending down to pick up the wealth on the ground" for college entrepreneurs with limited funds, abilities and experience. In this case, college students can only find the right place to start their own businesses according to their own characteristics, and then they can break into a new world that really suits them.
The first direction of college students' entrepreneurship: high-tech field
College students who are at the forefront of high technology have the advantage of getting the moon first in this field. The success of college students' entrepreneurial enterprises such as Netease and Tencent is due to the technological advantages of entrepreneurs. But not all college students are suitable for starting businesses in high-tech fields. Generally speaking, college students with profound technical skills and outstanding academic achievements have the hope of success. College students who are interested in starting a business in this field can actively participate in various entrepreneurial competitions and get opportunities to stand out in order to attract venture capital.
Recommended business opportunities: software development, network services, game development, etc.
The second direction of college students' entrepreneurship: the field of intellectual service
It is comfortable for college students to start a business in the field of intellectual services, and intelligence is the first capital for college students to start a business. For example, in the field of family education, it is very suitable for college students to start businesses, especially those majoring in normal universities. On the one hand, family education is a traditional channel for college students to work and study, and has accumulated rich experience; On the other hand, college students can make full use of the educational resources of colleges and universities and find the "first bucket of gold" more easily. This kind of intellectual service entrepreneurship project has low cost, and a desk can be opened with a phone.
Recommended business opportunities: tutor, tutor intermediary, design studio, translation firm, etc.
College Students' Entrepreneurial Direction III: Joining Chain Fields
According to the survey, in the same business field, the success rate of individual entrepreneurship is less than 20%, while those who devote themselves to entrepreneurship are as high as 80%. For college students with limited entrepreneurial resources, with the help of the brand, technology, marketing and equipment advantages of franchise chains, they can start businesses with less investment and lower threshold. However, franchise chain is not "zero risk". In the mixed market, college students are inexperienced, so they should pay more attention to avoiding risks when choosing joining projects. Generally speaking, college entrepreneurs have weak financial strength and are suitable for joining projects with low start-up capital and low staffing requirements, and it is appropriate to start with small business; In addition, it is best to choose a mature brand that has been operating for more than 5 years and has more than 10 franchise stores.
Recommended business opportunities: fast food industry, domestic service, small supermarket on campus, digital express printing station, etc.
College students' entrepreneurial direction 4: opening a shop
On the one hand, college students can make full use of college student customer resources; On the other hand, it is easier to get started because you are familiar with the consumption habits of your peers. It is precisely because of taking the "student route" that we should rely on cheap and good quality to attract customers. In addition, due to the limited funds of college students, it is impossible to choose to open a store in a prosperous area, so the promotion work is particularly important, and it is necessary to often post advertisements on campus or organize activities with associations to be widely known.
Recommended business opportunities: restaurants, cafes, hair salons, stationery stores, bookstores, laundries, etc. In or near the university.