Statement: Recently, a cadre of an organ in Yunnan Province participated in a group tour as an ordinary tourist, and as a result, he enjoyed "one-on-one" one-on-one service at a shopping spot. If the shopping doesn't reach a certain amount, he will never leave the store. The pain of leaders must have played a great role in promoting the introduction of the "most stringent" rectification measures in history. However, to be fair, the leader's unannounced visit is not a pioneering work, and the chaos he found is not a new trick. Those practices that entrap tourists, disrupt the market and discredit the local image have always existed. The real crux is whether you are willing to face up to the problem and make up your mind to solve it.
The "most stringent" rectification measures in Yunnan Province this time are not only comprehensive, but also precise and ruthless. Taking the cancellation of fixed-point shopping as an example, it is a key link in the whole interest chain of low-cost groups. If it is cancelled, the ills that are widely criticized, such as compulsory shopping, high rebates and high pricing, will be solved; Strengthen territorial accountability, list the main leaders of local governments as the first responsible person, and identify the power points in the overall situation and more realistic places.
In fact, Yunnan has introduced governance measures almost every year, and it is "severely cracked down" every year. However, these punches are often anticlimactic. A lot of chaos in the tourism market really lacks targeted governance methods, but the determination to govern. Yunnan is a big tourist province, and the implementation of the "most stringent" rectification measures in history will obviously touch relevant stakeholders and even affect tourism income and the stability of employees.
Implement the viewpoint: How to really solve this problem, we must do the following aspects well:
First, it is necessary to refine the specific management rules so that when problems occur, there are specific laws to follow and specific punishment basis;
Second, to strengthen the cultivation and promotion of employees' professional ethics, we should not only see short-term profits, but also take a long-term view; We should not blindly follow the trend only by seeing the increase of employees' income in neighboring provinces, but also see the sustainable development brought by word of mouth; We should not only see the loss of benefits brought by the reduction of personnel in the rectification, but also see the consumption brought by the tourist experience after standardizing the market;
Third, the implementation of policies must be long-term, not short-lived. This requires our government to accept supervision and management in the implementation, and accept reports through WeChat, Weibo and telephone. The person in charge should also verify it in time and give consumers a satisfactory explanation;
Fourth, government departments should also vigorously strengthen reform. It is like a small flame, which changes the tourism market in Yunnan. It is difficult for consumers to see the overall changes in a short time. Even the tourism departments in many provinces are waiting to see the results of the strictest rectification. If Yunnan's implementation fails to meet expectations, it will have a more serious impact throughout the country; Therefore, government departments should intervene in time, from point to point, so that consumers can really enjoy the fun of traveling!