1. medical big data: Messi's real-time pricing mechanism. According to the demand and inventory situation, the company's SAS-based system adjusts the prices of as many as 73 million commodities in real time.
2. Financial Big Data: a gambling and forecasting platform created by Tipp24AG for the European gaming industry. The company uses KXEN software to analyze billions of transactions and customer characteristics, and then carries out dynamic marketing activities for specific users through forecasting models. This measure shortens the construction time of forecasting model by 90%.
3. Retail Big Data: Wal-Mart's search. Wal-Mart uses big data analysis to optimize its supply chain and logistics to better meet customer needs.
4. Social media big data: Facebook. Facebook uses big data analysis to understand users' behaviors and interests, so as to provide better advertising positioning and services.
5. Traffic Big Data: Beijing Public Transport Group. Beijing Public Transport Group uses big data analysis to optimize bus routes and dispatching and improve bus efficiency.