In The Analects of Confucius, this sentence is used to describe the principles and methods of education, which means that educators should guide and influence students with reason and emotion. Reasoning means explaining and imparting knowledge to students, so that they can understand the nature and laws of things and think and judge problems rationally. At the same time, this principle not only refers to knowledge, but also contains many connotations such as morality, ethics and culture.

Moving with emotion emphasizes that educators should infect and impress students with emotion, so that students can be moved emotionally, so as to better understand and receive education. Emotion here refers to sincerity, care and other emotions, which is the link for educators to touch students' hearts with their hearts. Behind this sentence is Confucius' thought of teaching students in accordance with their aptitude, which emphasizes that educators should adopt different educational methods and means according to students' personalities, interests and backgrounds, so that students can not only acquire knowledge, but also obtain emotional satisfaction and growth.

With rational understanding and emotional understanding:

1. Know the audience: Before you start a conversation, you should know as much as possible about the background, needs, interests and opinions of the audience, so that you can choose appropriate examples and language styles to persuade.

2. Information to be conveyed: Be clear about the information and opinions you want to convey and how to express them in the most convincing way.

3. Choose a suitable case: choose a representative case related to the background and needs of the audience and explain your own views and reasons.

4. Organizational language: Organize the language according to the examples and the information to be conveyed, and pay attention to the use of simple and clear words and sentence structures with emotional colors, so that the audience can easily understand and accept them.

5. Moving people with emotion: In conversation, we should pay attention to emotional expression, impress the hearts of the audience with sincerity, sincerity, love and care, and enhance persuasiveness.

6. Convince people by reasoning: On the basis of emotional expression, explain your own views and reasons with facts and logic, so that the audience feels credible and reasonable.

7. Pay attention to tone and attitude: In conversation, pay attention to tone and attitude, maintain a cordial, friendly and patient attitude, respect the opinions and feelings of the audience, and avoid using offensive or mandatory language.

8. Timely and appropriate response: In conversation, timely and appropriate response to the audience's reactions and questions, respect their opinions and opinions, and guide them to accept their own ideas.