(2) Taking human life and health as the theme.
(3) Taking the promotion of new social customs and virtues as the theme.
4) The theme is to revitalize the development of education and science and technology.
(5) Taking improving the quality of the population as the theme.
(6) Carry forward the theme of national culture and patriotism.
(seven) the dissemination of the concept of the times, the theme culture.
The design of public welfare posters, well, can be considered from the following points, reflecting the public welfare theme of the cultural concept of the times (for reference only)!
The themes of public welfare posters that embody the main theme of the culture of the times are usually divided into the following categories:
(A) the theme of environmental protection in human society
While pursuing the rapid development of material economy, human beings ignore the protection of human living space, and the unlimited development of limited resources and environment makes the earth increasingly face crisis, and environmental protection has become the most concerned issue in the world. Therefore, the theme of "protecting nature, protecting the environment, protecting wild animals, saving land resources, saving water resources, preventing water pollution, air pollution and noise pollution" has become the theme of public welfare posters, conveying the good wishes of human beings to live in harmony with nature.
(2) Taking human life and health as the theme.
Cherish life, respect the value of life and choose a healthy and safe life, which is the most basic desire of human beings and the concern of society. Therefore, topics related to the value of life, such as "rejecting drugs, cherishing life, banning smoking and alcohol, traffic safety, sanitation and epidemic prevention", are more affinity and shocking.
(3) Taking the promotion of new social customs and virtues as the theme.
Society is a big family. It is the call of the times to carry forward the fine traditions and virtues inherited by the Chinese nation for thousands of years, arouse people's awareness of public morality and build new social trends. The theme of "family harmony, respect for the elderly and love for the young, affection and friendship, law-abiding, mutual assistance and friendship, protecting the legitimate rights and interests of women and children, and curbing domestic violence and suicide" has long been the propaganda theme of public welfare posters.
(4) Taking the revitalization of education and scientific and technological development as the theme.
Education and science and technology are the foundation of national economic development and the foundation of national prosperity. Education determines the quality of the people, and science and technology drive the rapid development of the economy. "Project Hope, the problem of reducing the burden on children and students who are out of school, the re-employment project, respecting intellectual property rights and cracking down on piracy" have become the scientific and educational themes of public welfare posters.
(5) Taking improving the quality of the population as the theme.
With the development of human society, on the one hand, high-tech market economy needs high-quality talents, on the other hand, the relationship between human beings and the earth is becoming increasingly tense, and the houses on the earth can't bear unlimited population density. "Population control, family planning, population aging and high-quality talents" has become the theme of reflection.
(6) Carry forward the theme of national culture and patriotism.
National culture and art are the treasures of human culture, and it is the social responsibility of mass media to carry forward traditional culture and art. All the themes of promoting national prosperity and peaceful reunification are the themes of public welfare posters.
(seven) the dissemination of the concept of the times, the theme culture.
Stepping into the information age breeds new culture, new ideas and new thinking, keeps pace with the times, and everything needs communication. This poster theme that releases cultural concepts will make people have deeper thinking and pursuit for the future.
For reference only!
What is the theme of public service advertisement? 1, as long as it is related to the public interest, can be used as the theme of public service advertisements.
2. Common themes are as follows: Creating
civilized city
, smoking ban, citizens' voluntary blood donation, purchase
sports lotteries
Project Hope, Speaking Mandarin, Protecting Cultural Heritage, Protecting Objects, Customs, Drug Control, Environmental Protection, Traffic Safety, Youth Volunteer Tourism, Customs
AIDS
Patient, water saving, honesty, social morality, disability, entertainment, food safety, anti-war.
Public service advertisement is an advertisement designed for the purpose of seeking public interests and improving welfare benefits. Is this business or
social organizations
Explain its function and social responsibility to consumers, and show that they are not only pursuing profit from business, but also asking and participating in advertisements on how to solve social and environmental problems.