I have been in the radio station for more than four years. In these four years, I deeply realized the hardships and happiness of being a host. Half a year passed. What have I done in the past six months? Looking back on my work experience, I made the following summary:
The first is the broadcast host work:
Two self-made music programs, Time flies in Che Le, not only have entertainment functions, but also shoulder an important responsibility-to guide and educate the audience and improve their aesthetic taste. In view of such a problem, in the process of hosting the program, I tried to grasp three aspects: First, careful selection of materials. Pay special attention to the content of the selected songs in material selection, and choose excellent music works with multi-culture, healthy lyrics and certain connotation. Otherwise, the audience will not get clean music content in the process of listening to the program, let alone enjoy the beauty and aesthetic experience. To this end, I will collect and listen to a large number of music works on weekdays for screening.
Second, pay attention to language expression. The textbook says: "Radio music programs are composed of musical language and written language. Music language plays a major role. If we compare it to a "red flower", then the written language plays a foil role and is a "green leaf". A successful music program should be a harmonious whole of red flowers and green leaves. " I remember some listeners complaining that they would rather simply enjoy music than listen to the host's small talk. I don't think this certainly means that music programs don't need hosts. The audience's opinions show that sometimes we reverse the position of "red flower" and "green leaf", and "green leaf" usurps the role of the host and hinders the audience's appreciation of "red flower"; It also shows that the skills of writing and language expression are not enough, rambling, and talking too much nonsense, which has caused the audience's boredom. Indeed, it is the unshirkable mission of the music program host to introduce music to the audience correctly, vividly and perfectly. To this end, I ask myself to make more efforts in the expression of written language, pay attention to the norms of spoken language, and at the same time make new breakthroughs and qualitative leaps.
Third, under the promotion of some record companies and enterprises and the recommendation of colleague Jiang Han, in order to enrich the program, we do singer connection from time to time.
In addition, to sum up personal advertising revenue:
Rizhao Mobile Company is a stable old customer for several years. With continuous efforts, it renewed the contract for the program title and hourly coverage of My Music Site. Brand and special advertising cooperation units are: Jinan New Thinking Advertising Company, Witt Advertising Company, Sunshine Armed Police Hospital and Beijing Beichuang. According to statistics, the total advertising in the first half of the year was about135,800 yuan, including 93,000 yuan for the traffic life channel and 42,500 yuan for the news comprehensive channel.
Radio advertising is difficult to do, but I have to persevere and be patient when I see that my colleagues are making unremitting efforts for it. At the same time, I will make persistent efforts to make up for the shortcomings in time and strive for higher income and audibility for my program by carefully setting up columns and hosting programs!
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