The school adheres to the school orientation of "basing itself on Deyang, serving Sichuan, radiating to the west, facing the whole country and looking at the world", the school spirit of "striving for self-improvement" and "educating and cultivating talents with social responsibility", comprehensively innovates and reforms, and accelerates the construction of a leading international applied undergraduate university.

Based on the needs of Sichuan regional economy, the school cultivates outstanding applied technology innovation talents for local economic development. The school adheres to the concept of all-round development and harmonious development, and integrates the moral education mode of "three qualities, two modernizations, five links", "self-confidence, self-esteem, self-discipline and autonomy" into the talent training program, and cultivates students' excellent moral qualities such as "gratitude, responsibility and courtesy" through the activities of "reading classics early and learning martial arts late".