1, high brand awareness: Harbin Publishing House is one of the well-known large publishing houses in China, with high brand awareness and good reputation. Yanbian University Press is relatively small, and its popularity and influence are relatively weak.
2. Rich publishing content: The books published by Harbin Press cover a wide range, involving literature, art, history, social sciences and other fields, while Yanbian University Press mainly publishes books related to education, humanities and social sciences.
3. Strong R&D ability: Harbin Publishing House has its own R&D team and publishing process, which can continuously introduce high-quality books. Yanbian University Press, on the other hand, has less independent research and development ability and is more engaged in the publication of teaching materials and academic papers.