Introduction: International business administration has always been a relatively new and international discipline. The following is a paper about the application of English in international business management. Welcome to read!
With the gradual internationalization of the economic market, many enterprise management professionals should gradually realize the internationalization of talents to meet the requirements of enterprises. Industrial and commercial enterprise management is a common and practical means of enterprise management. The methods and means based on management and economics can realize effective enterprise management and decision-making and ensure the sustainable development of enterprises. At present, as a major link in the development of management science, that is, the internationalization of business administration, it is essential to use the international common language, that is, English, in international business administration activities.
Keywords international business administration; English application; economic growth
I. Introduction
1, International Business Administration
International business administration is the product of the development of traditional business administration to a certain extent. First of all, we need to know what business administration is. Business administration is the most common enterprise management mode in market economy. As a concept of business administration, it can be understood from both practical and theoretical perspectives. First of all, theoretically speaking, business administration is a discipline that studies the basic theories and general methods of economic management of industrial and commercial enterprises, mainly including the formulation of business strategy and internal behavior management of enterprises. Second, from the practical point of view, the relevant theories of business administration are applied to the management activities of various enterprises. In this process, it is necessary to consider the characteristics of the enterprise itself to improve the theory and make the theory and practice better combined. The business administration major is a highly applied major, and its goal is to make effective enterprise management and management decisions according to the basic theories of management and economics, and to ensure the survival and development of enterprises. At present, due to the rapid development of social economy, the concept of international business administration is put forward on the basis of business administration, which is to internationalize business administration.
2. International Business Management English
Business administration has always been a relatively new international discipline. With the gradual development of China's market economy, the demand of China enterprises for business administration professionals is increasing. Judging from the current development of international business administration, advanced business administration knowledge and management experience have gradually formed perfect theory and practical experience in the practice of western developed countries. Therefore, at present, many domestic professionals will go to foreign universities or large enterprises for internships. The purpose is that they hope to better guide their work by learning advanced knowledge and experience. Therefore, in order to realize international business management exchange activities, the first thing that needs to be solved is the language problem. Because the official language used by most western developed countries is English, and English is now the international language.
Second, the status quo of China's state administration for industry and commerce
1, current situation of international business management
With the gradual internationalization of market economy, the main problems faced by modern market economy are traditional production and consumption. To solve this series of problems in the economic market, it is obvious that a large number of people engaged in enterprise management are needed. The current situation in China is that the relevant managers do not have the corresponding knowledge structure, and they do not know enough about the economic situation in China, especially the economic reform situation, which makes the economic management situation unsatisfactory. The potential of traditional enterprise managers alone is like this, and the current situation of emerging international enterprise management professionals can be imagined.
At present, China's international business administration is mainly short of middle and senior talents, while China's business administration professionals only pay attention to theory and neglect practice, which makes the lack of talents more prominent. Another important aspect is that even domestic international senior enterprise managers lack advanced knowledge and experience and practical experience in communicating with large international enterprises. The specific reason is that China's training system for international business management talents is not very mature. There is no complete system of its own. The second point is that China lacks the training mode of combining practice with theory and the training mode of international cooperation and exchange.
2. English status of relevant talents in China.
The present situation of English learning in China is that English has become a compulsory course and must be included in the official examination results because of the examination-oriented education in China's education system. Therefore, the relevant talents in our country are all from the exam-oriented education in basic education. China students have made great progress in English exam-oriented education, which is embodied in the fact that students can get higher scores in English exams. However, with the use of English in international business management activities. Therefore, relevant professionals must communicate with others without barriers in English to show their comprehensive strength in writing and listening. Due to the examination-oriented education system in China, many students have lost the ability to communicate with others in English.
Therefore, for the practical application of English, the relevant talents in China are still at a relatively backward level. Moreover, the English knowledge that needs to be applied in international business management must be linked with international business knowledge and practical experience, so that the English requirements for people engaged in international business management will be higher. With the continuous development of market economy and the integration of China's industrial and commercial management activities with international standards, a large number of relevant senior talents have emerged in China.
Third, the application of English in international business management
If the development of China's international business administration wants to gradually integrate with the advanced level of international business administration, it is necessary to strengthen the application of English in international management activities. Through the application of English in management practice, we can learn a lot of rich knowledge and experience. At the same time, it can also make business communication more convenient and fast. Through the application of English in international business management, we can better carry out innovative activities in management activities, thus improving our core competitiveness. Therefore, English proficiency of relevant professionals should be regularly trained and evaluated.
The most important thing is to let them strengthen the use of English in actual business management activities. In English training, we can communicate better with people through the professional knowledge of some relevant talents with advanced English knowledge in society, especially by strengthening oral and listening training. While carrying out English training, we should also strengthen the management of relevant professionals and the accumulation and assessment of economic knowledge. Only by linking the use of English with your major can we better realize the use of English in the practice of international business management. On the other hand, English is needed to expand the horizons and knowledge of relevant professionals. This is very important in international business management.
At present, in order to cultivate outstanding talents related to international business administration with excellent English ability, China has not only strengthened the cultivation of practical experience of relevant personnel, but also strengthened English teaching and English education. For example, Ningbo University, as the first university to implement large-scale enrollment and training, has implemented the whole English teaching model. The requirements for students majoring in international business administration are: to provide an all-English education environment to stimulate students' autonomous learning ability, and those who perform well can provide opportunities for overseas exchanges and practical activities related to their majors. All these measures are obvious in cultivating international business administration professionals' English knowledge and English application ability. For this move of Ningbo University, other universities have gradually increased the cultivation of students' English ability in the training of international business administration professionals.
Four. Concluding remarks
With the development of market economy, the application of English in international business management will be more widely needed in China. Only by emphasizing the importance of English learning and application from the student days, consolidating and strengthening in the professional knowledge stage and further sublimating in the practice stage can English be best used in the practice of international business management.
refer to
[1] Huang Lei. Research on the Construction of English Teaching Materials for Business Administration [J]. International Economic and Trade Exploration,No. F06, 2005: 20-24.
[2] Yuan. Teaching measures to improve the English level of business administration students? The perspective of taking application as the main goal [J]. Journal of Lvliang Institute of Education, 2014,04.
;