1, Jianye Residential Group (China) Co., Ltd.
Jianye Residential Group (China) Co., Ltd. is a wholly-owned enterprise established by Hongkong Jianye Residential Group Co., Ltd. in May 1992. The company has the first-class qualification of national real estate development with total assets of nearly 3 billion yuan. Chairman &; Founder: Hu Baosen.
2. Henan Jianye Football Club
Henan Jianye Football Club, founded on August 28th, 1994, is one of the earliest professional football clubs in China. Jianye Residential Group (China) Co., Ltd. took over the Henan Football Team in August 1994 and formally established Henan Jianye Football Club.
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Jianye Football was relegated to Grade B twice and returned to Grade A the following year. Finally, he won the first place in 2006, and successfully overtook two rounds in June 65438+1October 65438+April of that year. It is called "Central Plains Football Revival Movement" by CCTV's football night. In the 2009 Super League season, he won the third place in the Super League and successfully advanced to the AFC Champions League for the first time.
In terms of business, in 2002, Luoyang Municipal Government bought out the naming rights of the team, Henan Hengtongyuan Industrial Co., Ltd. bought out the naming rights of the competition area, and Jianye Real Estate Group (China) Co., Ltd. bought out the advertising rights of the competition clothes. Inner Mongolia Hetao Laojiao Liquor Company bought out the deputy naming rights of the team in 2003, and China Mobile Zhengzhou Branch bought out the naming rights of the competition area and the advertising rights of the competition clothes for two consecutive years.
Dahe newspaper bought out the advertising rights behind the competition clothes for ten consecutive years; In the 2007 and 2008 seasons, Henan Xianglong Siwu Liquor Co., Ltd. bought out the main naming rights of the team; Other aspects of the management and development of the club have also been fully rolled out: jersey advertising, stadium advertising, fan product development, ticketing, player portrait rights development and so on.
Official Website of Henan Jianye Football Club-Brief Introduction
Baidu Encyclopedia-Official Website of Jianye Residential Group (China) Co., Ltd.-Company Profile