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Study and Thinking of Corporate Culture
1, corporate mission: let children benefit from lifelong education.

We believe that the essence of education is not only teaching, but also educating people. We constantly innovate the learning mode, enrich children's learning experience, make learning easier, simpler and more effective, and make learning no longer a burden.

We not only spread knowledge, but also stimulate children's interest in learning, cultivate good study habits and healthy and beneficial thinking patterns, and lay a solid foundation for children's future and benefit them for life.

2. corporate vision: Become a respected educational institution.

Learn and think, aiming to become a respected century-old enterprise. Our goal is to exceed customers' expectations, provide high-quality educational products and services, and establish an educational brand that customers trust.

We strive to create a working environment of equality, respect, trust, cooperation and sharing, so that employees can grow and work happily. We seek stable and sustainable development and create long-term value and returns for shareholders.

We uphold the mentality of openness, cooperation and win-win, and actively promote innovation and healthy and orderly development of the education industry. Do not forget to give back to the society, actively participate in public welfare undertakings, and strive to promote educational equity.

3. Core values: to achieve pragmatic innovation for customers.

Achieving customers: by helping customers achieve their goals, realize their own value, and finally achieve a win-win situation with customers.

Behavioral characteristics:

1. Listen carefully to customers' needs and actively help customers solve problems, even if it is not their own responsibility.

2. Think from the customer's standpoint and achieve a win-win situation for customers and companies on the basis of adhering to principles;

3. Improve our workflow and system in time according to customers' needs;

4. Explore the potential needs of customers, lead the direction of customer needs, and provide products and services that exceed customer expectations;

5. Work together to achieve internal customers.

Pragmatic: seeking truth from facts, pursuing the essence of things, and rejecting pomp and circumstance.