Feng Lun's public image is a bit confusing. In Feng Lun's office full of thread-bound books, Feng Lun called for a real estate revolution for a while, and then talked about how the new economy brought new ideas. In addition to rhetoric, Feng Lun is busy launching the "New Housing Movement" and building the "Midtown Housing Network". In the eyes of Pan Shiyi, an old subordinate, Feng Lun is like a director, without the practical temperament necessary for a real estate developer. In the eyes of netizens, "Chairman Feng is a thinker", and I also admit that I am a professional chairman, believe in Laozi and Zhuangzi, and I am not good at financial management, and my speech writing is more professional. Wantong needs a visionary like me. As far as Feng Lun's personality and his role in Vantone are concerned, it is appropriate to compare Feng Lun to a real estate thinker. When we read Feng Lun's Feng Lun Quotations, New Year's Day Editorial and other works, the slogans on the paper are vivid, which makes the image of Feng Lun, a real estate thinker, more vivid and clear.

He is a scholar: Master of Laws from Central Party School, Doctor of Laws from China Academy of Social Sciences.

He is a national cadre: the Central Party School, the Propaganda Department of the Communist Party of China, the State Commission for Economic Restructuring, and the founder of Hainan Reform and Development Research Institute.

He is a self-made entrepreneur: from 199 1, Feng Lun led the establishment and development of Vantone. 1993 led the establishment of Beijing wantong industrial co., ltd (20 1 1 renamed "wantong investment holding co., ltd"). Participated in the establishment of China Minsheng Bank and served as the founding director of the bank.

He is a master leader: chairman of Vantone Holdings, known as a "business thinker" by the business community and a "scholar-type" developer by the real estate industry. As an innovator and pioneer in the real estate industry, he initiated the "American model" of China real estate (that is, from an all-round developer to a professional real estate investment company known for its investment ability) and actively promoted the progress of the industry.

As a man of the hour in China real estate, he has always enjoyed the reputation of "real estate thinker" in the industry. As a pioneer and innovator in the real estate industry, Mr. Feng Lun advocated the transformation from "Hongkong model" to "American model".

Feng Lun is good at enterprise strategy, comprehensive management, planning and consulting, enterprise strategy and corporate governance.

At the age of 20, Feng Lun became members of the Communist Party of China (CPC). Feng Lun, who received orthodox education, naturally understood orthodox ideology and its language. In the future, his language style, way of thinking and decision-making habits, although not suspected of deliberate imitation, will consciously or unconsciously reveal the traces of that era.